All Products articles – Page 216
-
News
Sharing opportunity
Mini Cheddars will now be available in a 150g sharing tub. In addition, the snack will introduce Peperami flavour as a permanent addition to its 50g handypack range.The new Mini Cheddars tubs are available in Original and Smokey BBQ flavours at a rrp of £1.35.As a limited-edition flavour, Peperami Mini ...
-
NewsNew size for Yop
Yogurt drink brand YOP has launched in a 330g plastic bottle. Aimed at 18-24-year-old men, the new 330g YOP replaces the 400g bottle.The product is available in two flavours – strawberry and raspberry – and will be supported by a £3m campaign under the ‘Quench Your Hunger’ strapline. Activity ...
-
News
Make a meal of it
Heinz has repositioned its core range of beans and pasta meals as an inspiration for quick and easy family meals.The strategy involves showing consumers they can use Heinz products – 400g Beans & Sausages, Spaghetti Bolognese, Macaroni Cheese, Ravioli and Spaghetti & Sausages – as a base for modern recipes ...
-
NewsNew look for Pringles
Pringles is relaunching its 50g can as a more substantial impulsive snack, under the Big Snack umbrella. Pringles Big Snack features new packaging for clearer product communication and added impact on shelf. All Pringles display and point of sale material will be rebranded accordingly.Meanwhile, cheese & onion is having ...
-
News
Three new kings
Pot Noodle has introduced three new flavours in its King Pot range – Bombay bad boy, sweet & sour, and chow mein.The new flavours join the existing chicken & mushroom, beef & tomato and spicy curry King Pot range, and form part of a development programme that aims to make ...
-
News
The Italian job
Country Choice has added three pizzas to its Bake ‘n’ Bite range. The 10” pizzas – ideally sold as one-person hot takeaway meals – are stonebaked, giving them a crispy and authentic texture.The three varieties are salami, pepperoni & roquette, Mediterranean chargrilled vegetable, and traditional margherita. All come in case ...
-
News
Magic Tree goes nuts
The Magic Tree air freshener brand has launched a coconut fragrance. The distinctive orange trees have a bold coconut design on the pack. Rrp is £1.49.01488 689400
-
NewsSeeing double
Kraft Food’s Terry’s Chocolate Orange, Dime and Toblerone bars will be double their usual weight this summer.Priced at 49p each, the promotional bars will be available from August 4 until stocks last. Kraft Foods will supply retailers with dump bins and point of sale material to support the promotion.“Our countline ...
-
News
Low fat treats for dogs
Pedigree has added two low fat snacks and treats to its healthy Light & Tasty range. Light & Tasty Twisters are chews with two meaty flavours twisted together and sold in a three-stick pack (rrp 99p). Light & Tasty Meaty Bites are bite-size, two-flavour treats. A 14-piece pack has a ...
-
News
New Sunny D focus
Procter & Gamble is splashing out £7.5m on a six-month campaign to support Sunny D.The activity represents a new direction for the brand, dealing explicitly with diet and nutrition issues, with the aim of supporting Sunny D’s role as “a good alternative to fizzy drinks”.The campaign uses an animated character ...
-
News
Two-in-one cleaner
Waxfantastic is a new all-in-one car wash cloth that cleans and waxes paintwork, chrome and exterior vinyl without the need for a bucket of water or shampoo.The cloth is made of a triple-layer microfibre material, which means it can simultaneously remove grime from the car’s surface while laying down a ...
-
News
Rizla celebrates
To celebrate 500 years as the number one rolling paper, Rizla has a number of marketing activities up its sleeve this year.Activity includes the Art of Rolling national bowling tour, continued British Superbikes sponsorship with the Rizla Suzuki team, and a new consumer ad campaign appearing on more than 7,000 ...
-
News
Sampling Boost
Cadbury Trebor Bassett is carrying out one of the biggest ever sampling campaigns for its Boost Guarana brand.Boost Guarana will be sampled by one-in-five of the UK population – that’s 12 million consumers – to promote a new energy sector in the confectionery market.The campaign will be targeting busy railway ...
-
News
Rennie soft chews back on TV
Rennie is back on the small screen in a £2m TV advertising campaign to support Rennie Soft Chews. The four-week campaign breaks on July 1 and features characters ‘Jeffrey and friends’.01707 366000
-
News
Anthea heads up Buxton ad
TV presenter Anthea Turner is the face of a new TV ad campaign for Buxton water.The campaign, which will run until mid-August, comprises three adverts and is part of a £8m support programme for the brand.The ads will be shown on ITV, Channel 4, Channel 5 and satellite TV.01923 897700
-
News
Get Active
Pfizer Consumer Healthcare’s breath-freshening strips Listerine Actives are launching a two-tiered display unit to help retailers boost sales of the brand.The unit, which contains two outers of stock (24 singles), is available through cash & carry outlets from July 7. All retailers pay for is 20 singles of Listerine Actives.02380 ...