All Products articles – Page 49
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News
product news: Mrs Crimble’s launches on-pack promotion
Mrs Crimble’s, the gluten-free bakery brand owned by Wessanen UK, is launching a large-scale on-pack promotion on over one million packs Mrs Crimble’s Choc Macaroons and Coconut Macaroons. For three months from the 11 June, each participating pack will give consumers a chance to win a luxury all-inclusive holiday to ...
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product news: Carling kicks off gold can promotion
To coincide with a summer of World Cup football, beer brand Carling has launched a promotion within the off-trade, giving consumers the chance to win cash. One hundred gold cans have been hidden within random packs of Carling Lager and Carling Apple Cider, and consumers who find them will win ...
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product news: Boost Drinks launches on-pack promotion
Boost Drinks is launching a new on-pack promotion across its bestselling 250ml Original Energy price-marked pack (PMP) variant. During the key summer selling season Boost will be aiming to draw more consumers to the shelf and increase sales among existing ones with an eye-catching, on-pack consumer competition. The promotion will ...
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product news: Wolf Blass enters world cricket partnership
The International Cricket Council (ICC) has announced a new three-year partnership with Australian winemaker Wolf Blass. The long-term global deal sees Wolf Blass become the Official Wine Partner of the ICC Cricket World Cup 2019 and ICC World T20 in Australia in 2020. ICC general manager – commercial, Campbell Jamieson ...
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product news: Quorn eliminates black plastic packaging
Quorn has announced it intends to eliminate more than 297 tonnes of black plastic packaging from its supply chain by the end of June 2018. With the April 2017 WRAP announcement that black plastic was not being recycled by local authorities instead being sent to landfill, the company’s packaging strategy ...
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product news: Marmite extends into breakfast biscuit category
This month, Unilever is entering the breakfast biscuit category for the first time with the launch of Marmite Breakfast Biscuits. The new savoury biscuit aims to target the increasing number of consumers seeking on-the-go breakfast options. Developed in partnership with artisan bakery, Thomas Fudge’s, the crunchy and delicious savoury biscuits ...
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product news: Imperial Tobacco adds Gold Leaf Ice Pack
Imperial Tobacco has unveiled the Gold Leaf Ice Pack, which is arriving in the independent channel from 1 July. Ice Pack takes its inspiration from the success of the current Gold Leaf 30g Handy Pack, but features mentholated tips – which Imperial claims is a first for the category. The ...
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product news: Swizzels celebrates 90th anniversary
To mark Swizzels 90th anniversary, the Derbyshire-based sweet manufacturer is challenging consumers to create their own “Sweetest Invention” that will be brought to life in the factory. Entries will be shortlisted by a panel of Swizzels judges and then put to the public vote. The winning creation could end up ...
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muller spreads
Look out for Müller Spreadable, the dairy brand’s first-ever spread in the UK, which is being launched first in Tesco with a wider roll out later this year.
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rizla’s new look
Rizla papers are now available in stylish new product and outer packaging. Each pack features new ’tuck in’ closing, designed to reduce wastage.
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More nuts from KP
KP Snacks has added to its cashews range with the launch of a Sweet Chilli variety. At the same time, the existing Salted and Honey Roast cashews are being relaunched in stand-up packs. KP is also launching sharing formats (120g) for its successful on-the-go range of Fruit & Nut Protein ...
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Imperial goes menthol with Gold Leaf Ice Pack
Imperial is launching the Gold Leaf Ice Pack, which takes its inspiration from the success of the Gold Leaf 30g Handy Pack. However, Ice Pack features mentholated tips a first for the category. It includes: 30g of Gold Leaf rolling tobacco; two 40 Rizla Regular Green cigarette papers; and 72 ...
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Volvic refreshes Touch of Fruit with less sugar
Volvic is relaunching its entire Touch of Fruit original range, with half the sugar and new look ’refreshing’ packaging. The reformulated range took 18 months of development. Through using stevia leaf extract Volvic says it has managed to halve the sugar content from 4.8g/L to just 2.4g/L while maintaining the ...
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Massive sampling drive for Lucozade Energy
Lucozade Energy is delivering its biggest ever sampling activity across the UK this year as part of its wide-reaching Energy Beats Everything campaign. Seven million ice cold, orange 150ml cans will be handed out alongside vouchers giving consumers 50p coupons to be redeemed on any Lucozade Energy or Lucozade Zero ...
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Perrier’s juicy new cans
New Perrier & Juice offers consumers the classic qualities of Perrier paired with a hint of flavour. There are three flavours: Strawberry & Kiwi, Peach & Cherry and Pineapple & Mango; with each 25cl can containing 15% fruit juice and just 46 calories. 020 8686 3333 www.nestle-waters.com
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Mr Kipling joins forces with Roald Dahl for cakes
Premier Foods is launching a limited- edition Roald Dahl-themed Mr Kipling range, backed by an on-pack promotion. The products are: George’s Marvellous Lemon & Raspberry Whirls, Enormous Croc’s Chocolate Mud Pies, The BFG’s Strawbunkle & Cream Fancies and Mr Fox’s Fantastic Forest Fruit Slices. Rrp for each is just £1. ...
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Maltesers brand branches out with two new products
Mars Wrigley is extending the Maltesers range with two new products. Made from the same ingredients as regular Maltesers, new Maltesers Buttons have a higher ratio of chocolate-to-malt content to give consumers a button with the brand’s signature crunchy texture. Mars Wrigley hopes the new Buttons, which will hit shops ...
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hippeas in bp
Hippeas organic chickpea puffs are being listed in 200 BP sites across the UK. Flavours include Cheese & Love, Far Out Fajita and Salt & Vinegar Vibes.
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the big slice
Dairy Crest is extending its Cathedral City range with the launch of The Big Slice. These larger, thicker slices are designed to fit a piece of bread perfectly.
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Guilt-free ice cream now available from Booker
Halo Top, which was launched successfully into Tesco in January, is now available to independents from Booker. The low fat, low sugar, high protein ice cream is a massive success in the US where it outsells both Haagen-Dazs and Ben & Jerry’s in the pint-size market. Booker is listing four ...



















