All Products articles – Page 54
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News
Product news: Heritage campaign to celebrate Coca-Cola Classic
Coca-Cola European Partners (CCEP) has unveiled its latest marketing campaign, ‘We Do’, to celebrate Coca-Cola Classic and reinforce the uniqueness and specialness of the 132-year old global phenomenon. The campaign will run for four weeks from 6th April across large format OOH sites and social media and features the strapline, ...
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Product news: Three additions to drive Nestle Ice Lolly growth
Ice cream manufacturer Froneri is hoping to drive further growth in the ice lolly category with three new additions to its Nestle Rowntree’s range. The three new lollies from Froneri - Watermelon, Pastille Push Up and Fruit Blaster - have been designed to be fun products with a strong fruit ...
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Product news: New ad to showcase Haribo’s fruity twist
Haribo has introduced a Fruitilicious twist to ‘Kids’ Voices’ campaign, which airs for the first time today (Monday 9th April). Showcasing Fruitilicious, Haribo’s new fruity flavoured treat - which claims to deliver 30% less sugar - the 30-second ‘Kids’ Voices’ advert builds on the emotional promise of the Haribo brand ...
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Product news: Guinness launches two new beers
Guinness has announced the launch of two new beers – Open Gate Citra IPA (5% ABV) and Open Gate Pilsner (4.5% ABV). They were both created at the Open Gate Brewery at St James’ Gate, Dublin, and are available in bottle and can formats. Lead brewer Peter Simpson explained: “As ...
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Product news: Mondelez introduces chocolate bag PMPs
Mondelez International has introduced new £1 promotional price-marked packs (PMPs) within its chocolate bags range in a bid to provide more value for consumers. The new £1 (RRP) 95g promotional PMPs are available across Cadbury Dairy Milk Giant Buttons, Cadbury Dairy Milk Caramel Nibbles, Cadbury Twirl Bites, Cadbury Bitsa Wispa ...
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Product news: Jammie Dodgers adds a twist
Burton’s Biscuit Company is adding to its Jammie Dodgers range with the launch of Jammie Dodgers Lemon Twist. It is available now with an RRP of 89p in case sizes of 18, and features the biscuit sandwiched together with lemon jam. “Our limited edition Jammie Dodgers Lemon Twist follows our ...
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Product news: Benson & Hedges adds new variant
Cigarette brand Benson & Hedges Blue has extended its offering with the addition of a new capsule variant, available in Superkings size. The launch taps into the growing capsule segment, which is now worth over £630m a year in independent and symbols alone, and accounts for 13% of total cigarette ...
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Product news: Actimel reformulates yogurt drinks
The Actimel yogurt drinks brand from Danone has reformulated its whole 0% range, replacing it nationwide from April 1, now with no added sugar. The launch will include existing varieties; Strawberry, Raspberry and Original as well as expanding the range by adding Multifruit. Commenting on the change, brand marketing manager ...
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Soft drinks category - a healthy opportunity for growth, says Britvic
Soft drinks were one of the top-performing categories within convenience in 2017, and continued to be a key driver of footfall to convenience stores, according to the latest Britvic Soft Drinks Review. Britvic has also unveiled its new category vision, entitled Drink Differently, which reveals a lucrative £2.6bn ...
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product news: Quorn extends LTA partnership
Meat-free brand Quorn has renewed its partnership with the Lawn Tennis Association (LTA) for a further five years. The partnership will see Quorn continue to be the title sponsor of the Quorn Family Tennis Cup, as well as sponsor of all LTA grass court events and sampling at The Queen’s ...
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product news: Slush Puppie takes sugar out of drinks
Slush Puppie has committed to being 85% no sugar or no added sugar on all drinks. Slush Puppie managing director and owner of the family business Mark Peters explained: “We recognise that our consumers are keen to reduce their sugar intake, and wanted to do something that meant people could ...
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product news: Mars Wrigley Confectionery renews FA deal
Mars Wrigley Confectionery (previously Mars Chocolate) and The Football Association have renewed their partnership for a further four-year term, with an increased focus on supporting greater equality, diversity and inclusion at every level of the game. Mars Wrigley will extend its role as Official Supporter of the England Team and ...
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product news: Mondelez moves Oreo to Cocoa Life
Mondelēz International has announced that from the end of March, the Oreo brand will be covered by its sustainable cocoa sourcing programme, Cocoa Life. Oreo packs will now begin to display the Cocoa Life logo, which will be present across the full range by the end of this year. The ...
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product news: Nestlé cuts sugar in chocolate
Nestlé UK and Ireland has unveiled Milkybar Wowsomes, the first chocolate bar in the world to use Nestlé’s sugar-reduction technique. Nestlé researchers made a scientific breakthrough when they transformed the structure of sugar through a newly developed process using only natural ingredients. Inspired by candy floss, experts created aerated, porous ...
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product news: Trebor brings back Get Minted promotion
The Trebor mint brand’s convenience channel-exclusive promotion, Get Minted, is returning for a second year. The promotion will run until 17 June with an aim to drive excitement and sales by offering consumers a chance to win one of 102 prizes ranging from £50 to £5,000. Consumers can win by ...
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product news: Ben & Jerry’s unveils new flavour
Topped Pretzel Palooza is the latest ice cream flavour from Ben & Jerry’s, and is being supported by a £3.5m marketing campaign spanning digital, PR and outdoor communications. The Fairtrade flavour combines vanilla malt ice cream, with a chocolatey hazelnut swirl and chocolatey pretzel chunks. Christina Dunn, Ben & Jerry’s ...
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product news: Starbucks adds to chilled coffee range
Starbucks has added two new variants to its Doubleshot Espresso chilled coffee range. Doubleshot No Added Sugar and Doubleshot Espresso Black will be available in 200ml cans, featuring a new eye-catching design. Rebecca Kemp, senior marketing manager, Starbucks EMEA said:“The Doubleshot Espresso has proven popular with customers since launching in ...
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product news: Kettle Chips runs on-pack promotion
Kettle Chips is running an ‘Upgrade your lunch’ on-pack promotion on its full single serve and multi-pack ranges. It offers consumers the chance to win the lunch upgrade of a lifetime and every purchaser can also enjoy an HD digital film from the online video store Chili Cinema (chilli.com) for ...
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product news: Red Bull expands sugar-free range
Red Bull is expanding its sugar-free range. The launch includes the completion of Red Bull Sugarfree, with a 355ml price-marked offer, while the brand has also revisited its Editions range, and consumers can now enjoy two Red Bull Editions – Tropical and Orange – as a 250ml can Sugarfree option ...
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product news: Better Biscuits increases category focus
The Better Biscuits Best Sellers category initiative from Pladis – now simply called Better Biscuits – is evolving to include four additional levers for growth. Using its position as category leader, Better Biscuits will incorporate regional advice, two more trading formats, promotions and NPD into its refreshed programme. Better Biscuits ...