All Products articles – Page 55
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News
product news: Quorn extends LTA partnership
Meat-free brand Quorn has renewed its partnership with the Lawn Tennis Association (LTA) for a further five years. The partnership will see Quorn continue to be the title sponsor of the Quorn Family Tennis Cup, as well as sponsor of all LTA grass court events and sampling at The Queen’s ...
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product news: Walkers celebrates 70th anniversary
Independent retailers are being offered the chance to win a store makeover as part of the celebrations for the 70th anniversary of the Walkers crisp brand. There will also be a multi-channel campaign and limited edition flavour launch. Walkers will be thanking convenience retailers for their support, with a competition ...
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product news: Yazoo adds Choc Mint flavour
The flavoured milk drink brand Yazoo is adding a limited-edition Choc Mint flavour to its range. It will be available from April, after Choc Mint was voted by consumers as the flavour they would most like to try as a milk drink. Richard Duplock, Yazoo marketing manager at FrieslandCampina, said: ...
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product news: Partners for Growth personalises fixture advice
Partners for Growth, Unilever’s category advice programme for small store retailers, is marking its 15th year with the launch of a new personalised fixture advice service. The personalised fixture advice service, which is available across nine key categories, uses national average sales data, together with insights from Unilever’s category experts ...
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product news: ShelfHelp.co.uk introduces members’ area
ShelfHelp.co.uk, the category advice service from P&G, has launched a new members area to help retailers boost sales across laundry, homecare and babycare, as well as beauty and grooming. Retailers who sign up to the free members area will have to the latest ShelfHelp planograms, case studies and category insights, ...
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product news: Better Biscuits increases category focus
The Better Biscuits Best Sellers category initiative from Pladis – now simply called Better Biscuits – is evolving to include four additional levers for growth. Using its position as category leader, Better Biscuits will incorporate regional advice, two more trading formats, promotions and NPD into its refreshed programme. Better Biscuits ...
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product news: Red Bull expands sugar-free range
Red Bull is expanding its sugar-free range. The launch includes the completion of Red Bull Sugarfree, with a 355ml price-marked offer, while the brand has also revisited its Editions range, and consumers can now enjoy two Red Bull Editions – Tropical and Orange – as a 250ml can Sugarfree option ...
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product news: Kettle Chips runs on-pack promotion
Kettle Chips is running an ‘Upgrade your lunch’ on-pack promotion on its full single serve and multi-pack ranges. It offers consumers the chance to win the lunch upgrade of a lifetime and every purchaser can also enjoy an HD digital film from the online video store Chili Cinema (chilli.com) for ...
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Mocktails added to Wine Gums range
Maynards Bassetts is adding Wine Gums Mocktails to its range to broaden appeal to younger adults. The 165g bags contain sweet versions of Strawberry Daiquiri, Pina Colada and Cuba Libre. Rrp is £1.32; a £1 price-marked pack is also available. Maynards Bassetts recent Merry Mix launch attracted 300,000 additional shoppers. ...
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Coke adds new lines to its sugar-free portfolio
Two new flavours have been added to the Diet Coke range. New Diet Coke Exotic Mango and Feisty Cherry are the result of extensive consumer testing which saw 30 new flavours tested on more than 10,000 people. There is also a new Peach flavour for Coca-Cola Zero Sugar. Coca-Cola European ...
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Seabrook in new deal with Alton Towers Resort
Seabrook Crisps has become the exclusive savoury snacks partner of Alton Towers Resort, ahead of the launch of the theme park’s new Wicker Man rollercoaster. Seabrook is launching a limited-edition flavour Fiery Woodsmoked BBQ to tie in with the rollercoaster’s wood and fire theme. There is also an on-pack promotion ...
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Starburst bridges the gap between gum and candy
Mars Chocolate and Wrigley UK are introducing Starburst chewing gum, described as a "sugar-free treat alternative that bridges the gap between gum and candy". Targeted at 15-24 year olds, there are: Fruity Mixies, Strawberry Cubes and Red Berry Sticks; available in small packs, handyboxes and bottles. Rrps are 49p, £1 ...
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Botanics join the Strathmore water range
Barr Soft Drinks is launching what it says is a "first of its kind" product for the water category Strathmore Botanics. Made with spring water infused with natural botanicals and fruit flavours, it has zero calories and no added sugar. There are three flavours: Orange & Mandarin, Apple & Elderflower ...
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Kicking off the World Cup with Panini trading cards
Panini has launched the 2018 FIFA World Cup Russia Adrenalyn XL trading card collection. There are 468 cards to collect, split into different categories. Consumers can begin their collection with a starter pack which includes an album, 18 trading cards, a game board, magazine game guide and a limited-edition card. ...
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New no-added sugar Nurishment drink
Vitamin-enriched milk drink Nurishment now has a no-added sugar variant available in vanilla flavour. The 400g cans are launched in £1 price-marked packs.Nurishment is backed by a £1m campaign this year. Trade marketing support includes Nurishment’s biggest-ever pos- distribution drive in cash and carries and independent stores, backed by an ...
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Lucozade Energy links with new Tomb Raider movie
Lucozade Energy has announced a joint campaign with Tomb Raider, which opens in cinemas later this month. The campaign kicked off with a new TV ad, supported by a nationwide outdoor and in-store campaign. The campaign is the latest in the Tomb Raider and Lucozade Energy partnership which has proven ...
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product news: Grace Foods adds mango variant to drinks range
Grace Foods UK is introducing a mango variant to its Grace Say Aloe Zero Sugar range. Available from April, the new sugar free variant (RRP £1.39) contains 10 calories per 500ml bottle and joins Grace Say Aloe Zero Original. “At a time when consumers are focusing more on sugar content, ...
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product news: Ben & Jerry’s brings out birthday cake flavour
Ben & Jerry’s is celebrating its 40th anniversary with the launch of Birthday Cake flavour ice cream. The launch is being supported by a £3.5m marketing campaign spanning TV, digital, PR and outdoor communications. Christina Dunn, country business leader at Ben & Jerry’s UK and Ireland, said: “We know that ...
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product news: Barr Soft Drinks signs franchise deal with Aussie brand
Barr Soft Drinks has signed a new franchise agreement for UK and Ireland with Bundaberg Brewed Drinks, an Australian family-owned business based in Queensland. Bundaberg Brewed Drinks was established 50 years ago and focuses on craft-brewed premium non-alcoholic beverages. In addition to its home markets of Australia and New Zealand, ...
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product news: Avocado on-the-go snack launched
Snackamolé, a pure avocado snack for people on the go, has been launched in the UK. Created by Born Tasty, Snackamolé is made using Hass avocados and a squeeze of lime added for a touch of piquancy. It is produced in Mexico using the high-pressure processing (HPP) hiperbaric method - ...