All Products articles – Page 59
-
News
product news: Walkers launches new proposition
Walkers is launching a new proposition aimed at social sharing occasions. Intended to appeal to beer lovers, Walkers Max Strong is a new range of ridged crisps in spicy flavours to deliver maximum flavour and help retailers drive cross-category purchases. Walkers Max Strong will be available in three fiery flavours ...
-
News
product news: Werther’s launches TV campaign
Werther’s Sugar Free is launching a £4m national TV campaign this January to remind shoppers that they can still treat themselves to the taste of Werther’s Original, with the reassurance of no sugar and fewer calories. “We’ve had significant success with our most recent TV advertising,” said Andy Mutton, managing ...
-
News
product news: Haribo brings out lower sugar option
Haribo has unveiled a new addition to its range – Fruitilicious – which it says has 30% less sugar. Fruitilicious features fruit shaped, smiley faced pieces in strawberry, raspberry, pineapple, orange, apple and lemon flavours. Hayley Nixon, marketing manager from Haribo, commented: “For almost 100 years Haribo has been producing ...
-
News
product news: Burton’s backs Maryland brand
Burton’s Biscuit Company is announcing a new advertising campaign for its £50m Maryland brand which will see it return to TV, supported by social media activity and in-store activation, with a £1m marketing budget. From 4 February the campaign will run until the end of June, with TV advertising running ...
-
News
product news: Ben & Jerry’s introduces non-dairy line-up
Ben & Jerry’s is adding a non-dairy line-up to its portfolio and is backing it with an investment of more than £1m spanning digital, PR and outdoor communications. The vegan certified, almond-based range of ice creams comprises three variants: Chocolate Fudge Brownie, Chunky Monkey and a non-dairy exclusive flavour, Peanut ...
-
News
product news: Häagen-Dazs serves up Dimitrov as ambassador
Häagen-Dazs has announced world number three tennis player and self-confessed ice cream fanatic, Grigor Dimitrov, as its new global ambassador. The move, following its sponsorship of The Championships Wimbledon and LTA British Tennis events, further extends the brand’s association with tennis. Dimitrov’s involvement as global brand ambassador will see ...
-
News
product news: Mondelez adds to Mikado range
Mondelez International’s is bringing a new flavour to its Mikado biscuit brand with the launch of Mikado Dark Intense. The new product combines the Mikado biscuit with melted cocoa, layered with 70% dark chocolate and sprinkled with a hint of salt. Katie Dade, Mikado brand manager, commented: “Mikado has flourished ...
-
News
Retailers can win a new van with Weetabix
Weetabix is running a competition which gives convenience retailers the chance to win a van. Three Ford Transit Courier Base vans are up for grabs in the promotion. Running via Bestway, Landmark and Today’s Group wholesale depots, the competition uses a Text to Win mechanic.Retailers need to purchase three cases ...
-
News
One pasty and two new sarnies from Ginsters
Cornish Cheddar & Caramelised Onion is the latest pasty to join the Ginsters range. Rrp is £2.10. Also new for the New Year are two sandwiches: Hunter’s Chicken and Firecracker Chicken both with a rrp of £3. They contain British roast chicken breast with the Hunter’s combining bacon with ...
-
News
product news: Fentimans invests in rebrand
Drinks maker Fentimans has overhauled its image with a rebrand costing £1.2m. The new brand presentation, which spans its range of premium soft drinks and mixers, is currently being rolled out and will be widely available from February 2018. The packaging redesign draws on Fentimans heritage and quality credentials, resulting ...
-
News
product news: Fibre One extends range
Diet management snacking brand Fibre One will this month launch a cinnamon variety as the fourth in its portfolio. With an RRP of £2.89, in line with the rest of the range, the bars contain cinnamon flavoured pieces with a vanilla drizzle. Fibre One will triple its ATL presence in ...
-
News
Fuzetea from Coke makes its UK debut
Coca-Cola European Partners has announced the launch of premium iced tea brand Fuzetea in the UK. The company describes it as a "unique fusion of fruit flavours, botanicals, tea extracts and other ingredients which deliver a fresh, contemporary tea taste". Fuzetea initially launched in 2012 in 14 countries and ...
-
News
Chocolate legends team up with footie legends
A new promotion on Cadbury chocolate gives consumers the chance to win an experience day with a Premier League legend (Thierry Henry, Ian Wright, Jamie Redknapp or Michael Owen) plus thousands of instant win prizes. To have a chance to win, consumers need to purchase a Cadbury Dairy Milk ...
-
News
product news: Kikkoman gears up for Chinese New Year
Soy sauce brand Kikkoman is supporting the brand over the key Chinese New Year period with a new TV and online video campaign including a new creative. Carrying the strapline “Food Loves Kikkoman”, the new commercial sees its sauce used in a wide range of foods from soups and salads ...
-
News
Peanut Nutter is sixth new Carb Killa shake
Peanut Nutter is the sixth flavour to join the Carb Killa Shake range. Described as a "delicious smooth and creamy high protein, low sugar shake", it is a convenient way for consumers to get additional protein into their diets without unwanted calories or carbs. Rrp is £2.49 for a 330ml ...
-
News
Cadbury Fingers change to Finders Keepers
Cadbury’s Premier League partnership continues with a promotion with Cadbury Fingers called Finders Keepers. By finding a golden tray inside their promotional pack, consumers can win one of 1,000 prizes or a money-can’t-buy grand prize of presenting the Golden Glove trophy to the winner at the end of the season.0870 ...
-
News
product news: Cadbury launches new brand platform
Cadbury is launching a new global brand platform, which is intended to shine a light on the kindness and generosity in society and facilitate moments of human connection. The first creative under the new global brand platform is centered on Cadbury Dairy Milk and the campaign kicked off with a ...
-
News
product news: Volvic starts new campaign and revamps bottle
Danone’s water brand Volvic is kicking off the new year with a digitally led marketing campaign. The activity coincides with the launch of a new, sleek bottle shape for the Volvic plain portfolio. The new 50cl bottle will be available to retailers nationwide from January, and the brand will roll ...
-
News
Cadbury Freddo moves into more aisles
Cadbury Freddo is moving into the cakes and biscuits aisle with Freddo Face Cakes, which are a soft cake sandwich with a creamy chocolate chip filling and Freddo Biscuits, which are Freddo-shaped and half-coated in chocolate.Mondelez hopes the launches will recruit young families and the next generation of biscuit lovers ...
-
News
product news: go ahead! brings out new variant
The go ahead! range has a new Coconut flavour, available in a four-pack, rrp £2.29. The new variant joins Cocoa & Orange and Cocoa & Hazelnut, each made from 100% natural ingredients with no added sugar. Brand owner Pladis says go ahead! has performed strongly in the market since its ...