PepsiCo has launched a new online rewards and category management website Counts for More, which allows Walkers’ trade customers to receive incentives and tailored category advice to ensure they are stocking the right range and growing their business. The easy-to-use site www.countsformore.co.uk has been developed in consultation with retailers, and will allow members to gain rewards every time they use it. Rewards include a range of POS such as dump bins, racks, chiller baskets, counter-top units and Walkers stock. Members will benefit from personalised category advice and sales recommendations.
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