New Forest Ice Cream has extended its impulse range of wrapped ice creams and frozen lollies with three new products.

The new ‘Salted Caramel Cone’, ‘Double Bubble’ and ‘Twisted Trio’ are all part of the company’s investment across the entire range to ensure retailers and operators can maximise their impulse sales.

Christina Veal, director, New Forest Ice Cream, commented: “With summer in full swing, we have launched three new additions into our impulse range to ensure retailers and operators can meet the demands of all consumers searching for a refreshing treat.

“Impulse sales have continued to perform strongly across both the retail and foodservice sectors due to their convenience and suitability for all members of the family to consume on-the-go, so it’s important to update offerings with some exciting new products year on year.

“With plenty of familiar favourites, as well as some unique creations, like our Salted Caramel Cone, we are confident that our impulse range has something for all tastes. The new additions are all crafted from the best natural ingredients and are complemented by eye-catching packaging designs to ensure your impulse range looks as good as it tastes.”

New Forest Ice Cream also offers a range of branded freezers in all shapes, sizes and designs as well as a bespoke design service for POS material to complement the products in the impulse range.

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