Tobacco accessories supplier Republic Technologies (UK) is introducing more choice to the UK’s £70m filters market with the launch of its first ‘Eco’ Swan filter.
Extra slim ‘Eco’ Swan filters are biodegradable, featuring a naturally coloured filter and an unbleached paper wrap, and are described by the company as the most environmentally-friendly Swan product ever.
Each pack contains 120 filter tips and has an RRP of 99p, with 20 packs per outer.
Gavin Anderson, general sales manager for Republic Technologies, said: “RYO smokers are more discerning than ever before and many of them take environmental considerations into account in their purchasing decisions. We’re confident that Swan Eco filters will broaden the appeal of the Swan brand, Britain’s favourite filter, providing a really rewarding smoking experience in line with other Swan filters.”