Ginsters has entered into a partnership with Reggae Reggae Sauce entrepreneur Levi Roots to deliver a range of spicy pasties and wraps.

Using the Levi Roots brand, the range includes three pasties with different levels of spiciness from mild to hot Caribbean Lamb, Reggae Reggae Chicken and Hot Chilli Beef as well as a Reggae Reggae Beef wrap. All the products feature Levi Roots sauce, and the hot chilli beef variant also contains Scotch Bonnet peppers for an extra fiery flavour.

Packaging features the Levi Roots branding, and in-store support will include impactful, branded shelf-edge strips and barkers.

01579 386200