This month sees the launch of the Forecourt Trader Awards 2017 the most prestigious awards event in the fuel retailing industry. The Forecourt Awards have long been the showcase for the sector recognising and rewarding those businesses at the leading edge of their profession. The competition is a measure of the high operating standards and entrepreneurial skills demonstrated by fuel retailers nationwide, who set the standards to which others aspire.
There are many categories to enter, so there is something for everyone. You don’t have to have the biggest or the newest site, but you are judged to be the best at whatever category you enter.
It’s an opportunity to measure your talents against your peers, and to recognise the effort made by your staff, both individually and as part of a team.
It’s time to come out of the shadows and show your hand. Could your site be a winner? You’ll never know if you don’t enter!
The 2017 awards
Regardless of ownership or operational status, the main retailer categories will be grouped by two main criteria region and fuel volume.
Retailers can compete for the high-status title of being the Best Forecourt Retailer in one of six regions: Scotland, Northern Ireland, Northern England, Midlands, West Country & Wales, London & the South East
There are two volume categories up to 4mpla and over 4mpla.
There will be two winners in each region representing the two volume categories.
There is also a separate category for Best Motorway Services.
The overall Forecourt Trader of the Year winner will be chosen from the winners of the aforementioned categories.
Why you should enter
The chance to win the most prestigious retailer award in the forecourt sector.
The opportunity to enjoy a great night out at the awards dinner at the Park Lane Hilton in London on Thursday, September 14, 2017.
A great event at which to network with friends, colleagues and like-minded retailers as well as oil-company executives, suppliers and other key business contacts.
Enjoy the prestige of being part of the industry event of the year.
As a winner you are able to use the Forecourt Trader of the Year Awards logo in-store and on marketing material to help impress your customers.
Winners in all categories also benefit from coverage and publicity within Forecourt Trader magazine and on our awards website: forecourttraderawards.co.uk.
Specialist categories
In addition to the main site awards, all retailers can submit entries for the following specialist categories. Newly included in this year’s competition is the award for Best Forecourt Team of the Year:
Best Car Care & Lubricants Outlet
Best Community Engagement
Best Customer Service
Best Design & Development
Best Food-to-Go Outlet
Best Forecourt Loo
Best Forecourt Innovation
Best Forecourt Team of the Year
Best Hot Beverages Outlet
Best Site Manager
Best Soft Drinks Outlet
Best Valeting Facilities
How to enter
Online: go to the awards website www.forecourttraderawards.co.uk. Follow the instructions to submit your entry.
For further information call: Rebecca George on 01293 610422 or email rebecca.george@wrbm.com.
Make sure you get your entries in by the deadline: Friday May 12, 2017.
Sponsors
Our big thanks go to this year’s sponsors, without whom the awards would not be possible, particularly principal sponsor, Gulf. We would also like to welcome new sponsor Hi Street Digital, sponsoring our new award for Best Forecourt Team:
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