Top 50 Indie Ascona Group has reached an agreement with Newco Europe UK for the supply of car care, truck accessories, AdBlue, oils, lubricants and screenwash across all 59 Ascona forecourt stores.
A fresh new range of car care accessories has already been installed across Ascona’s portfolio which will further complement the extensive assortment of truck accessories and create a complete offer for their customers.
The roll-out of the complete range of Newco products is ongoing, however, the full offer can be seen at Ascona’s new flagship store, Green Garage in Pembroke, West Wales.
The agreement will create further efficiencies for the group by enabling Ascona to consolidate a number of existing suppliers into one route to market.
Paul Stoddart, trading retail director at Ascona Group, commented: “The introduction of Newco’s non-food products across our growing portfolio of stores in the UK will provide our customers with an extensive range of products spanning car care and more. Working with Newco also creates a slicker and more efficient supply chain for the group. This, in turn, has enabled us to streamline ordering processes for our site managers, giving them more time to focus on serving our customers. We are looking forward to working with them and to exploring other supply opportunities in the future.”
Chris Nuttall, national account manager at Newco Europe, added: “It is great to be working with the Ascona team as they rapidly progress with their exciting growth plans. By offering a one-stop solution for non-food products and by using our extensive petrol station experience, I feel we have delivered a fantastic solution to a category that is often overlooked within the forecourt market.”