All Forecourt Trader articles in March 2008
View all stories from this issue.
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News
Showing the way
If, after IFFE and CRS, you haven’t had enough of looking around shows -- there’s always Palmer & Harvey’s Pro- Retail Exhibition, which runs from April 29 to May 1 at the international Centre, Telford in Shropshire.More than 180 suppliers and manufacturers, as well as over 6,500 visitors attend Pro-Retail ...
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News
Selling up not selling out
Keith Mowbray is one of the old school petrol retailers. Modern technology may have changed the industry almost beyond recognition since he first started selling fuel, but Keith doesn’t believe in mobile phones, the internet or email. Walking into his office at his site is a bit like stepping back ...
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Analysis
Set in motion
The Car Wash Campaign Group (CWCG) is urging retailers to contact their MPs regarding an Early Day Motion (EDM) tabled on the group’s behalf.Bob Russell, Liberal Democrat MP for Colchester, has tabled EDM 941 on unregulated car wash sites, which states:"That this House recognises the important role that the car ...
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News
Results of this month’s online poll:
Do you feel that the government has rushed through the introduction of biofuels with the RTFO?YES84%NO16%The majority of you answered yes - not surprising really considering all the controversy that surrounds biofuels, their sources and their effects on the environment, not to mention bugs.
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News
On a mission
Mission Foods is strengthening its successful Deli brand with the launch of new Mission Deli Naans and Mission Deli Pittas.Through heritage and a strong reputation for quality and expertise, Mission Foods is perfectly placed to fuel growth with its fresh-branded proposition in what has become a commodity area - the ...
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News
Mars pitches in
Mars is giving away 100,000 footballs as part of a new campaign aimed at encouraging the nation to get back on the pitch.The new ’Mars Balls Get Britain Playing’ campaign will feature an on-pack promotion and will be backed by a £7m marketing spend.The promotion, which follows the success of ...
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NewsIn the surgery this month - Somerfield/Texaco, Ringwood, Hampshire
Following the announcement that Somerfield is up for sale, I wanted to see what any potential buyer might get for its money, so I selected a recently-opened Somerfield forecourt store on the A31 immediately west of Ringwood, on the Hampshire/Dorset border.GENERAL APPEARANCE: Just past an exit slip road on the ...
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News
Green light for IFFE
THis year’s events will run from Sunday April 6 to Wednesday April 9 and there’ll be plenty to get your teeth into, including the best company exhibits, the latest product and industry news, top expert business advice and unique networking opportunities.The Car Wash Campaign Group (CWCG) will be at the ...
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News
Pringles goes pocket size
Spring 2008 sees the launch of two genuinely innovative and exciting pieces of NPD from the Pringles brand.New Pringles Pocket Pack and Rice Infusions Bite Size are both aimed at satisfying the increasing demand for Pringles in the single serve snacks market.Worth £630.1m in retail sales, the single serve snack ...
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News
Ginsters gets ready
Ginsters is launching a three-strong range of premium ready meals. The three varieties are beef & peppered dumplings, pasta bolognese and chicken tikka & rice, all with a rrp of £2.99.The products enter the £1.9bn ready meals market, which Ginsters says is growing at 3.8%.The products use top quality ...
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Newsget into the spirit
Tropicana is showing its ’Spirit’ by giving retailers the chance to win three cases of each of its new exotic sparkling soft drinks.Tropicana is set to refresh the category with Tropicana Spirit - a more natural, healthier alternative to traditional carbonated soft drinks. A naturally tasty blend of 70% juice ...
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News
Persil freshens up
Persil is launching a new range which is designed to give clothes a ’just-washed freshness’ that lasts for longer.New Persil with Active Microcapsules uses encapsulation technology which locks fragrance into the fabric and fibres of clothes - as the person wearing the clothes moves, the microcapsules burst and the fragrance ...
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News
How to Enter Giveaways
To claim your Giveaway, simply write your name, address and telephone number on a postcard or sealed envelope stating what you want - Tropicana, Pringles, Jakemans or Mission Foods - and we’ll do the rest, including delivery. Send it to us at Forecourt Trader, William Reed Business Media, Broadfield Park, ...
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News
Make it with Doritos
Pepsico is investing £2.5m in a new promotion for Doritos aimed at harnessing shoppers’ creative talent. The ’You Make it, We Play It’ promotion asks consumers to make and select the next Doritos TV ad, showing how people find play and fun in everyday situations.The winning 30-second ad, chosen by ...
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News
target: dealers
The popularity of independent dealers with fuel suppliers has fluctuated over the years - depending on the market and the activities of the major oil companies - but currently they are certainly of great interest to Esso, following the arrival of Karen Dickens last September as executive director, fuels marketing ...
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News
New look Dairy Milk
Cadbury Trebor Bassett (CTB) has revealed a new look for Dairy Milk.The new matt packaging aims to give the brand a more contemporary look and ensure stronger stand out on-shelf. It has been designed to meet changing consumer trends and drive growth. CTB is also launching a range of new ...
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News
Support the CWCG
A packed issue greets you this month - the end of a busy month for us and the start of a busy month for everyone attending the International Forecourt and Fuel Equipment exhibition which kicks off on Sunday, April 6 and runs for four days.I would urge you to attend ...
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News
Ice cream dream
For most consumers, summer is the season for ice cream, and David Taylor, sales and marketing director at Frederick’s Dairies, reckons it’s more about sunshine than temperature. "My theory - though it’s not a scientific one - is that more than three days of constant sunshine means sales of ice ...
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News
A conical idea
Rollover is launching the PizzaCone - a fun snack that comprises a crispy cone containing the taste and flavour of a pizza.It comes in three flavours: ham, margarita and ham & mushroom. The products are ready cooked but delivered frozen, and can be heated in an oven or microwaved in ...