All Products articles – Page 136
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News
PRODUCT NEWS: Kettle Chips runs on-pack promotion
Kettle Chips is running its first on-pack promotion on its core 150g range. The promotion will coincide with a press advertising campaign that Kettle Chips is running this autumn which brings to life the ‘lovingly crafted’ creative that was launched last year. To feature in the adverts, Kettle commissioned three ...
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PRODUCT NEWS: Kinder introduces Happy Tums campaign
Ferrero’s Kinder brand is introducing the ‘Happy Tums or it’s free’ campaign, which will run until December 2015 across its Kinder Chocolate and Kinder Chocolate with Cereals ranges. The activity, which aims to drive trial by reinforcing the products’ taste credentials, will see the brand offering consumers the opportunity to ...
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PRODUCT NEWS: Packaging refresh for Kinder Bueno
Kinder Bueno will undergo a packaging refresh rolling out to stores from October. The new look across the countline brand aims to increase appeal by delivering a more modern and up-to-date image that will resonate with shoppers at the point of purchase. The packs will feature a revamped Kinder Bueno ...
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Snacks with apps
Burton’s Biscuit Company is aiming to bolster the out-of-home biscuit market with the launch of a range of single-serve packs for adults, which will be supported by the Burton’s Snacks to Go app the company’s first mobile application aimed at the impulse channel.The new range includes a 30g ...
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Peel & share crisps
Seabrook Crisps is launching what is describes as "the UK’s first peel-front crisp packets" for its new premium Lattice range.The packs have been developed to allow consumers to peel open the front and share the contents. The peel & share design will be launched when the Lattice range rolls out ...
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PRODUCT NEWS: New limited edition Ben & Jerry’s flavour
Ice cream brand Ben & Jerry’s has launched a new limited edition flavour - Ben & Jerry’s Satisfy My Bowl - available to retailers now. It consists of banana ice cream with caramel and cookie swirls and chocolatey peace signs – and launches to celebrate the 30th anniversary of Bob ...
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PRODUCT NEWS: V2 Cigs launches to UK retailers
V2 Cigs, a global e-cigarette company that is independently owned, is making its V2 Cigs, V2 Cigs PRO Series and Vapour Couture product ranges available to UK retailers via the wholesale channel and direct from V2 Cigs’ website. The company says it offers retailers an average profit margin of 40% ...
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No1 comes to UK
Mondelez International is launching the world’s number one chocolate chip cookie Chips Ahoy! on to the UK market. The brand, which has a 50-year heritage and a worldwide value of more than $1bn (Euromonitor data), will be available in two variants which are exclusive to the UK.Chips Ahoy! ...
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PRODUCT NEWS: Tangerine expands Candyland range
Tangerine Confectionery is expanding the sugar confectionery brand, Candyland, with the introduction of a new mini bon bon product. The new Candyland Refresher Fizz Bombs (140g, RRP £1), launching in October, take the classic elements of traditional Refresher sweets, and applies them to a new product format. Each pack will ...
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PRODUCT NEWS: New digital campaign for Strongbow
Heineken has launched a new digital campaign for Strongbow to continue to raise brand awareness. The Strongbow Dark Fruit and Citrus Edge digital campaign has been developed to build on the success of the launch of these two products and to engage further with a younger audience who are more ...
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PRODUCT NEWS: Glaceau on-pack promotion
Coca-Cola Enterprises has launched a new Glacéau vitaminwater on-pack promotion giving shoppers the chance to win a Quella fixie bike. The ‘Design a Bike and Win it’ competition will give consumers the opportunity to personalise their own bike online. Each design will be entered into a prize draw with the ...
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PRODUCT NEWS: Bobby’s Foods introduces ’price crunch’
Snack supplier Bobby’s Foods is set to embark on a pricing campaign in a bid to develop its position as a leading independent supplier of snacks to forecourts all around the UK. Launching at the end of September, seven of Bobby’s top selling impulse snacks (Prawn Cocktail Spirals, Salt & ...
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PRODUCT NEWS: Imperial extends L&B Blue Superkings range
Imperial Tobacco will be extending the newly launched L&B Blue Superkings range. L&B Blue Superkings Menthol 19s will be available to retailers from the end of October with an RRP of £6.79. Price-marked packs will also be available while stocks last at £6.55. Rebecca Cottee, brand manager for Lambert & ...
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PRODUCT NEWS: Volvic launches advertising campaign
Volvic has launched a TV-led advertising campaign focusing on the natural power and force of the volcano at Volvic’s source, under the strapline ‘Unstoppable Volcanicity’. The campaign leads with a 60-second TV advert, ‘The Giant’, showing the nature and strength of the Volvic volcano as it endures from the beginning ...
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Winter wrapped up
Reckitt Benckiser reckons that with its Nurofen, Lemsip and Strepsils brands it has winter ’all wrapped up’ for retailers as these are leading brands that customers want. In addition they are being backed to the tune of £12m over the key cold and flu season. TV, online, social media and ...
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Shop Talk with Tracy West
I’ve a smelly spaniel and a husband who smokes get them both in the car at the same time, and you need an air freshener. I’m quite happy to splash out on one but there are so many it’s hard to choose. All I want is one that works. I ...
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Oreo’s single serve
Following the huge success of the Cadbury Dairy Milk (CDM) Oreo tablet, a single countline format is now available. The 41bg bar has a creamy filling with crunchy pieces of Oreo cookie. Recommended retail price is 61p.The new bar is part of a growing range of co-branded products including CDM ...
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Tic Tac onto a winner
Ferrero has launched its biggest ever campaign on Tic Tac. Called Find a Fiver, the text-to-win promotion rewards every single purchase of the sweets with either £5 or a voucher for £5 off a minimum spend at Topman, Dorothy Perkins, Cineworld, Nails Inc, National Express or takeaway.com.It is backed by ...
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Super L&B launch
Imperial Tobacco is launching Lambert & Butler (L&B) blue superkings 19s in both full flavour and smooth variants from mid-September. This follows the launch of L&B blue king size cigarettes earlier this year. L&B blue superkings, with a recommended retail price of £6.79, are intended to provide value to consumers ...
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Kinder’s new Surprise
Ferrero’s Kinder Surprise pink and blue eggs were so successful last year that they are back. Over 81 million Kinder Surprise eggs were sold in 2013, and since the September 2013 launch of pink and blue eggs Kinder has delivered 72% in value growth. The latest pink and blue eggs ...