All Products articles – Page 135
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News
PRODUCT NEWS: Not just beef - Aunt Bessie’s pushes ’Yorkshires’ with roast chicken
Aunt Bessie’s, the Frozen Food Company owned by the William Jackson Food Group, is investing £8 million in a new marketing campaign which promotes serving Yorkshire Puddings with roast chicken instead of the more traditional roast beef. The aim of the new campaign is to open up new chicken meal ...
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PRODUCT NEWS: WKD unveils xmas offers
SHS Drinks is focusing on keeping things simple for retailers this Christmas and supporting WKD with a selection of case deals to encourage outlets to stock up and maximise profits. There will also be a range of account-specific promotions for WKD. In order to help retailers let their customers know ...
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PRODUCT NEWS: Nakd wins new listings
Nākd has revealed a raft of new listings in the convenience and forecourt sector. The Orange & Cocoa Delight flavours launch the first listings for the brand within the Spar estate. The Cocoa Orange and Cashew Cookie products will also be available in BP forecourts as part of a new ...
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PRODUCT NEWS: Heineken sponsors new rugby competition
Heineken has announced that it will continue to support European club rugby, through the Heineken brand, by becoming a founding sponsor of the new European Rugby Champions and Rugby Challenge Cups. The new tournaments replace the Heineken Cup and Amlin Cup that both concluded in May after 19 seasons. David ...
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PRODUCT NEWS: UB tour vists C&C depots
United Biscuits (UB) has this week launched its second in-depot activation, this time designed to increase growth in the savoury category by driving distribution of its core lines in the convenience and impulse channels. The ‘Snack Happy’ tour will see UB visit 22 cash and carry depots across the UK ...
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PRODUCT NEWS: OCB brand enters e-liquids market
Republic Technologies (UK) is introducing OCB, continental Europe’s best-selling rolling papers brand, into the UK’s fast-growing e-liquids market. The OCB range (10 ml; rrp £3.99) will offer vaping enthusiasts a choice of six flavours, which currently account for 80% of the market, in four nicotine strengths. John Catania, managing director ...
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PRODUCT NEWS: Mr Bean in Snickers advert
Mr Bean is making his first public appearance since the opening ceremony of the London Olympics in Mars Chocolate UK’s latest Snickers advertisement. The advert is the latest instalment in the hugely popular “You’re Not You When You’re Hungry” campaign. Set in ancient China and filmed in the style of ...
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Three limited lines
Mars is launching three limited-edition Snickers called More Caramel, More Choc and More Nuts, with the nuts one replacing original Snickers for a limited time.The activity is supported by a £3m media spend including an in-store campaign entitled ’Who Are You When You’re Hungry?’, driven by point-of-sale material, including dumpbins.Tony ...
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PRODUCT NEWS: raft of launches from Sunmagic
Sunmagic, which produces a range of 100% pure fruit juice, smoothies and juice drinks, is launching a raft of new products, to appeal to the consumer trends for both low-calorie drinks and more exotic flavours. Sunmagic Cherry & Apple Juice Drink is low calorie and available in 500ml bottles. Sunmagic ...
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Wheely good promo
Coca-Cola Enterprises has launched a new Glacéau vitamin water on-pack promotion giving shoppers the chance to win a Quella fixie bike.The ’Design a Bike and Win it’ competition gives consumers the opportunity to personalise their own bike online. Each design will be entered into a prize draw for one of ...
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Marlboro Gold rolls out new tobacco product
Philip Morris Limited (PML) has released its first Marlboro roll- your-own (RYO) product for the UK market. It has introduced Marlboro Gold Original rolling tobacco, which is presented in a premium quality tactile pouch, triple layered for freshness, with a rrp of £4.40 for the 12.5g format and £6.90 for ...
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Nisa goes gourmet
Nisa says it is the first convenience retailer to launch a gourmet own-label range. Its first product is Heritage Gourmet pork sausages.
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Scoring with Ginsters
Ginsters has joined forces with The Sun for an on-pack promotion which runs until the end of the year. The activity features on 20 million savoury products including the original Cornish pasty and peppered steak slice. It requires consumers to enter a unique on-pack code online to receive two months’ ...
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Nutella spreads fun
Ferrero aims to ’inject fun’ into the spreads category with a £1.8m campaign, designed to communicate the versatility of Nutella at breakfast time.The #betterwithnutella activity is expected to reach 95% of mums through heavyweight marketing support using TV, video on demand, radio and digital.The campaign encourages consumers to share their ...
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Price-mark extension
Tangerine Confectionery is extending its Butterkist price-marked packs range. Joining the existing price-marked packs of toffee (100g) and cinema sweet (85g), is a sweet & salted (85g) and salted (65g). Both are launched with a £1 flash. In addition to the new sharing packs, Butterkist is launching a range of ...
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PRODUCT NEWS: Limited edition Yorkie introduced
Nestlé Confectionery has announced the launch of a new limited editionfor its Yorkie chocolate bar range – Yorkie Peanut. The chunky chocolate bar has been crammed with roasted peanuts, creating a limited edition bar to appeal to the brand’s target audience of 25-34-year-old men. The new bar will be available ...
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Veggie dummies
Bonds Confectionery has created fizzy sour dummies, which contain no gelatine, making them suitable for the 1.2million vegetarians in the UK. They are in Bonds’ 39p Kiddies range.
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Delicately does it
Kleenex Sensitive is a new tissue for those with delicate skin. It is available in boxes and pocket packs. Meanwhile, the rest of the Kleenex range has a packaging update.