All Products articles – Page 86
-
News
product news: Hooper’s adds twist to Dandelion & Burdock
Hooper’s is entering the growing alcoholic RTS (ready to serve) can market with Dandelion & Burdock. The new format gives the traditional British favourite a modern twist in a more convenient, non-glass serve. The glossy can highlights the provenance of its ingredients, including hand-picked English dandelions and burdock thistle roots. ...
-
News
product news: Rollover adds healthy option
Rollover’s new Hot Chicken Baguette comprises four pieces of plain roast chicken with either sweet chilli or barbecue sauce, garlic mayo or tomato ketchup. Rrp is £2.49. Rollover sales and marketing director Tony Owen said: “We like to listen to our customers carefully and stay first in line on innovations. ...
-
News
product news: Baileys unleashes £3.6m campaign
Baileys is launching a new £3.6m Christmas campaign to drive mass consumer awareness of the product and support retailers throughout the key seasonal period. The new ‘Don’t Mind If I Baileys’ global campaign is rolling out across the UK this month after launching first in Europe on 11 November. The ...
-
News
Product news: Protein Boost for energy drink brand
The independents’ energy brand Boost is entering a new category in January with the national roll-out of Protein Boost.The drinks come in 310ml plastic bottles, in chocolate and strawberry flavours, in cases of eight. Each bottle contains 20g of protein, no fat, no added sugar and less than 150 calories. ...
-
News
Product news: JTI campaigns to inform smokers about new pack legislation
JTI has launched an information campaign to educate existing adult smokers on the changes starting to affect their tobacco packaging as a result of new UK and EU regulations.Running online and across the UK print media, the communication is designed to support the retail trade by providing factual information about ...
-
News
Product news: Fuel10k addition to convenience breakfast category
FUEL10K, the brand owned and developed by Food & Drink specialist Fresh Marketing, is launching the ambient ‘Quark with Fruit’ into the breakfast category. Designed to provide a fast, healthy breakfast, FUEL10K ‘Quark with Fruit’ is a new yoghurt-style pouch that’s is described as being low in fat and high ...
-
News
Product news: Thorntons returns to TV screens
Thorntons is returning to TV screens for the first time in six years with the tagline “Pass the love on” – aiming to show that every product is “lovingly crafted” and perfect for sharing. The new advert, the first since Thorntons was taken over by Ferrero, is being supported by ...
-
News
Product news: Retailers missing sparkling water sales
Retailers are missing out on the opportunity to sell more bottled water in the run-up to Christmas, according to latest independent research commissioned by Nestlé Waters. The findings revealed that nearly half of shoppers surveyed (44%) intend to have plain sparkling bottled water on the table for celebratory meals this ...
-
News
Product news: Rustlers rolls out £2.5m campaign
Rustlers is rolling out a new £2.5m marketing campaign over the next 12 months to support its new growth strategy. The major marketing drive will be spearheaded by a new TV commercial designed to provoke conversation among its core target audience of 16 – 24 year olds. The re-positioning will ...
-
News
product news: Urban Eat launches festive range
Urban eat has launched a Christmas range of six limited edition sandwiches. The range includes Piggies Under Blankets sub roll, Boxing Day Brunch Panini, Brie and Cranberry Wrap, and a Turkey Feast sandwich, which comes in ‘Santa’s Grotto’ packaging to catch customers’ attention. Isla Owen, senior brand manager for Urban ...
-
News
product news: Crabbie’s increases rugby links
Crabbie’s has been unveiled as the Official Ginger Beer of Welsh rugby in a partnership which seeks to expand the brand’s reach to new audiences throughout Wales. The five-way joint agreement with the Ospreys, Scarlets, Cardiff Blues, Newport Gwent Dragons and the Welsh Rugby Union gives Crabbie’s exclusive pouring and ...
-
News
product news: Coca-Cola reveals Christmas plans
Coca-Cola European Partners has revealed its Christmas 2016 activations, which include the return of its television commercial and Truck Tour, and the launch of a new charity initiative to provide meals to those in need. The first of two on-pack promotions sees Coca-Cola partner with FareShare. The UK-wide charity fights ...
-
News
product news: Heineken highlights Champions League link
To support the launch of the new UEFA Champions League TV commercial starring José Mourinho last month, Heineken is introducing an on-pack promotion highlighting its partnership with UEFA Champions League to the off-trade. Until March thousands of limited edition Heineken packs will offer shoppers the chance to win prizes, such ...
-
News
product news: Britvic relaunches R White’s
Britvic Soft Drinks has relaunched its R White’s lemonades with a new design for the core range and the addition of three new flavours; Traditional Cloudy Lemonade, Raspberry Lemonade and Pear & Elderflower. Britvic describes the new lemonades as having been crafted and designed to appeal to adult drinkers, delivering ...
-
News
product news: Bell’s rolls out new campaign
Bell’s whisky is rolling out a new £1.5m marketing campaign to drive mass consumer awareness for the product in the run-up to the festive season. The ‘Rings True’ campaign will feature across TV, OOH, VOD, YouTube, social media and digital, using the new #WhattheBells tagline to encourage social interaction. Lauren ...
-
News
product news: Dairy Crest launches snack bar
Dairy Crest is launching a new Cathedral City Snack Bar product into the convenience channel this November. The Snack Bar, which bears the Cathedral City masterbrand livery, is a convenient 30g cheese snacking product targeting on-the-go shoppers looking for a nutritious alternative to traditional sweet and savoury snacks such as ...
-
News
product news: Jacob’s Creek celebrates awards
Pernod Ricard UK is celebrating 40 years for Jacob’s Creek with a campaign to honour the wine brand’s haul of more than 7,000 awards and medals from around the world. A new cigar band proclaiming Jacob’s Creek’s position as ‘Winner of over 7,000 Awards’ will be placed on the bottle ...
-
News
product news: Tetley spends £5m on Super Teas
Tetley has announced a £5m campaign to support its pioneering range of Tetley Super Teas. Beginning with an outdoor campaign followed by an initial four-week burst of TV exposure in November, the television campaign will be underpinned by heavyweight multimedia activity including cinema; VOD; outdoor and print advertising; PR ...
-
News
Product news: Super toasty launch and rebrand by Kingsmill
Kingsmill has launched Kingsmill Super Toasty with a full rebrand and new packaging designed to champion the joy of simple pleasures and giving Kingsmill greater stand-out on-shelf. It will be supported as part of a £10m marketing investment in 2017 as Kingsmill aims to bring enjoyment and emotion to wrapped ...
-
News
Product news: Danone launches Juiced variants with less sugar
Danone’s water brand - Volvic - has reformulated its Juiced water range to reduce sugar levels in response to the growing consumer demand for tasty and healthier beverage choices. Available this month, Volvic Juiced variants will contain reduced sugar levels of 4.9g per 100ml.Tom Hickton, marketing manager at Volvic, said: ...