All Products articles – Page 128
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News
Kepak aims to rustle up sales in convenience
Kepak Convenience Foods has announced a multi-million pound investment aimed at doubling sales in the convenience channel in the next three years. The supplier of micro snacks, including the Rustlers brand, has targeted annual sales in convenience of £66m by 2018.The move follows the launch last year of Rustlers Super ...
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Butterkist back on TV
Butterkist is back on our TV screens for the first time since 2011, with a £2m Valentine’s Day campaign featuring the brand’s new ’Love the Taste’ positioning.
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Bake yourselves silly
Maltesers is calling on the nation to help it raise £1m for Comic Relief with a new campaign encouraging everyone to ’Bake Yourselves Silly’ for a good cause.Since beginning its partnership in 2011, Maltesers has already raised over £2.5m for Comic Relief through on-pack donations and employee fundraising, and the ...
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No regrets campaign
Coca Cola Enterprises (CCE) has invested in a multi-million pound Diet Coke campaign designed to help retailers drive sales of the soft drink by engaging with shoppers even further.The new ’Regret Nothing’ campaign is meant to inspire women to indulge their impulsive side. It follows research by Diet Coke that ...
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Red Nose Day packs
PG Tips and Persil are launching a range of limited-edition packs in a bid to raise £1m for Red Nose Day on Friday March 13. Unilever will donate 8p from every promotional pack produced before March.The PG Tips packs feature Monkey wearing Comic Relief’s famous Red Nose while Persil’s Small ...
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Flamin’ hot joins the Walkers Max range
Walkers is extending its Max range with a new flamin’ hot flavour joining the existing cheese & onion and paprika varieties all of which are exclusive to the impulse sector. The 50g bags have an rrp of 79p. To help impulse retailers capitalise on sales, Walkers is producing ...
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Get Well Soup
Heinz Soup has once again joined up with national children’s charity Starlight for its ’Get Well Soup’ campaign, raising funds for seriously and terminally ill children.
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New look for Jacob’s
United Biscuits has unveiled new-look packaging and a revamped logo for its entire Jacob’s savoury biscuits range in a bid to extend the brand’s appeal to consumers.
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Maryland’s soft touch
Burton’s Biscuit Company is bringing American-style soft cookies to UK biscuit aisles with the launch of Maryland Soft Baked cookies. The two varieties caramel & choc chunk and double choc chunk come in 200g packs, rrp £1.99.Burton’s said they performed extremely well in consumer research, with 82% of ...
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People’s Pundit
Carlsberg has launched a campaign to find the UK’s most talented fan to become the ’People’s Pundit’ for the Talksport radio station at a Premier League game.
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A refreshing sunset
Levi Roots Soft Drinks is launching a new Jamaican sunset flavour to help retailers respond to the growing demand for exotic drinks. The watermelon and guava flavour will be available later this month in a £1 price-marked 500ml pack following its successful introduction in 2ltr bottles in the grocery channel.Levi ...
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PRODUCT NEWS: Levi Roots adds new soft drink
Levi Roots Soft Drinks has introduced a new 500ml carbonate flavour for Convenience to help retailers respond to the growing demand for exotic drinks. Jamaican Sunset is a new addition to the brand’s range of soft drinks for the Impulse channel following its introduction as a 2L format into the ...
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PRODUCT NEWS: New campaign celebrates Mars bar
Mars Chocolate UK is launching a news campaign for its Mars brand celebrating the little opportunities to win in everyday life. The campaign seeks to highlight the universal joy at the little day-to-day wins – anything from getting the last seat on the bus to your luggage coming out first ...
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PRODUCT NEWS: Bon Bon Buddies launches new collectable
Bon Bon Buddies is launching an innovative new kids’ collectable confectionery onto the market, adding to its ‘Surprise’ range. Surprize Qubes is a building block-shaped confectionery that has been designed and brought to the market by Bon Bon Buddies to offer children a sweet treat, which can be consumed, collected ...
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PRODUCT NEWS: Britvic extends Robinsons range
Britvic Soft Drink, is launching an extension to its squash brand Robinsons. Robinsons Kids is a range of single concentrate squash drinks designed with kids in mind. The Robinsons Kids range consists of three fruit flavours developed for kids, all available in the 1L, no-added-sugar, single-concentrate product format. The flavours ...
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PRODUCT NEWS: Marlboro design revamped
Philip Morris has unveiled new designs and product upgrades for Marlboro, Marlboro Red, Gold, Silver Blue, Ice Blast and White Menthol. These packaging and product design upgrades are intended to reflect the constant evolution of the brand over its 90-year history, but the taste remains the same. The new packs ...
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PRODUCT NEWS: UB drives limited edition Stiglets
United Biscuits (UB) has launched a limited edition range of ‘Stiglets’, with an on-pack promotion teaming up Twiglets with BBC Worldwide’s Top Gear Track Experience and the ‘tame racing driver’, The Stig. Twiglets adopts its new name and design for a limited period, offering consumers the chance to win one ...
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PRODUCT NEWS: New format of Monster Energy unveiled
Monster Energy is aiming to drive further incremental growth in the energy drinks sector by launching Mega Monster - a new format of its Monster Energy (Green) can with a re-sealable cap. Mega Monster will be available to retailers in 553ml re-sealable cans. The new pack is designed to allow ...
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PRODUCT NEWS: Princes introduces PMPs
Canned fruit brand Princes has launched a new £1 price-marked pack (PMP) in cases of six along with an improved pack design. The new £1 PMP formats, designed specifically for convenience, symbol and independent retailers, will feature across some of the brand’s best-selling canned fruit products. These include Peaches, Pineapple, ...
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PRODUCT NEWS: Walkers extends Max range
Walkers is extending its Max range with the exciting addition of a new Flamin’ Hot flavour. Walkers Max is an impulse exclusive range for independent retailers and the new Flamin’ Hot pack will sit alongside the existing Cheese & Onion and Paprika flavours. “At PepsiCo we’ve kick-started 2015 by supporting ...