All Products articles – Page 175
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Points make prizes
Procter & Gamble (P&G) is launching its biggest ever multi-brand campaign. The company says its Collect for Football Fun promotion will run across a range of brands including Ariel, Duracell, Fairy, Head & Shoulders and Pringles. Shoppers collect points and put them towards winning exclusive football freebies for all the ...
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Pig out on new snack
New pork snack Wicked Pig is being introduced this summer. It is aimed at 17-35 year-olds and comes in four flavours, including firecracker chilli, and has a rrp of 59p-89p.
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Spar’s sporty summer
Spar (UK) is getting set to make this summer its most sporting ever, with a budgeted spend of more than £2m on promotional support to help Spar retailers back the world’s biggest sporting events. Throughout June and July Spar retailers will support the World Cup, European Athletics Championships and Wimbledon ...
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We’re nuts about KP
United Biscuits (UB) has added Jumbo peanuts to its KP range. Described as the company’s ’biggest ever peanuts’, there are three varieties: salted, salt & vinegar, salt & pepper and spicy chilli. Salt & vinegar and spicy chilli are available in 75g handy packs. Price-marked versions are available at 79p. ...
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Acting on impulse
Elizabeth Shaw mint crisp chocolates are now available in a 43g impulse pack, which has a recommended retail price of 99p.Available in milk and dark varieties, the seven-piece pack has been launched to cash in on the growing self-treat category.Elizabeth Shaw chocolates will this year benefit from national magazine advertising ...
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Gillette’s caring side
Gillette is expanding its shave care range with the launch of four new products: a pre-shave scrub; two after shave balms and a moisturiser.Brand owner Procter & Gamble says the new lines use "advanced scientific formulas to provide the ultimate pre and after shave experience". The thermal scrub, for example, ...
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Kit Kat’s cash prizes
Kit Kat Cross Your Fingers is the brand’s biggest promotion for the year. Promotional packs of Kit Kat four finger milk, Chunky milk and Chunky caramel give consumers the chance to win £1,000 a day from May 3 to July 11.The activity capitalises on this year’s World Cup and the ...
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Cleaner, greener fuel
Hotblocks are a carbon neutral fuel for chimineas and fire pits. Made from clean recycled wood, they are said to burn hotter for longer than seasonal logs and are easier to light.
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Coke identifies huge soft drink sales opportunity
There is a £1.4bn growth opportunity in the soft drinks market according to Open More Business, Coca-Cola Enterprises’ (CCE’s) new category report. Great Britain’s per capita soft drinks consumption is currently less than neighbouring countries, such as Ireland and Belgium, so CCE has identified this as a potential growth area. ...
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New design rolls out
JTI has unveiled a new look for its Amber Leaf roll-your-own (RYO) tobacco. Packs now feature an embossed leaf and logo design.Jeremy Blackburn, head of communications at JTI, comments: "Amber Leaf continues to occupy an incredibly strong position in the value RYO segment, and it is a must-stock for retailers. ...
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Energizer’s new look
Energizer aims to simplify battery buying for consumers by using clear performance-related messages to make the category much easier to understand.New packs show icons to indicate which device the battery is best for. For example, Energizer Ultra+ packs display icons of clocks and torches while Ultimate Lithium features gaming controls ...
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Fast route to market
The Go Fast! energy shot is being listed by Esso at 350 of its sites across the UK. The shot is also going on sale in 520 One Stop c-stores across England and Wales.
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Smaller pack in focus
Total UK is relaunching its Quartz lubricants with more emphasis on the 1ltr top-up packs.The range includes variants for both petrol and diesel engines. It includes a premium environmentally-friendly line Quartz INEO ECS, which claims to reduce CO2 emissions and save up to a tankful of fuel a year. ...
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Mini solution
The new Loctite Mini Trio has been designed as a simple solution to the problem of glue drying up in the tube. The Trio comprises three 1g tubes of glue. Rrp is £3.49.
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Stick with Sellotape
Sellotape is being relaunched with a new range, new packaging and a £2m marketing spend. Its ’original golden’tape will remain at the heart of the range.
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All’s Fair at Cadbury
Nearly a year after Cadbury Dairy Milk (CDM)became Fairtrade certified in the UK and Ireland, the company has announced that Cadbury Dairy Millk Buttons will now carry the Fairtrade logo. CDM is also celebrating Fairtrade Fortnight (ending March 7) with the release of its first album ’Big Swap Songs’ which ...
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’Babol’ gum launch
Chupa Chups is extending its range into bubblegum following the company’s claims of record growth of 30% year-on-year in 2009 in a flat sugar confectionery market. The new range includes Bubbly Cotton Candy, available in tutti frutti flavour; Big Babol Bubblegum (six-piece pack, available in strawberry and tutti frutti flavours) ...
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World Cup powers up
Powerade has launched its 2010 FIFA World Cup campaign with a new TV commercial featuring England star Wayne Rooney, highlighting the role the isotonic sports drink will play as the on-pitch hydration partner for every team at this summer’s tournament. It will be the only drink hydrating all 736 players ...
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Spar tempts wine fans
From April 22 to June 2, Spar will be rolling out its first national Wine Festival across its 2,100 licensed UK stores, offering 25% off more than 35 different wines. For lovers of the New World, and in anticipation of the World Cup which kicks off this summer, Spar is ...
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Footie fans light up
Retailers can take advantage of the anticipated football frenzy this summer by stocking up on the new Football Decor lighters from Bic. The colourful lighters feature images of goals, tackles and celebrations which are sure to appeal to football fans nationwide.Rrp is £1.34, while the list price for a tray ...