All Products articles – Page 170
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Comfort and joy
A £3m campaign for Southern Comfort this Christmas continues to "celebrate the uniqueness and originality of both the brand and its New Orleans heritage".Activity includes outdoor advertising at London and Scotland underground stations, online and digital support, as well as a new TV campaign showing the brand’s links to New ...
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The ideal gift
New advertising for Jack Daniels depicts the brand as the ideal Christmas gift. The campaign includes TV as well as outdoor ads in over 200 London and Glasgow stations.
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New look for Hamlet
JTI has unveiled new packaging for its number one cigar brand, Hamlet. The new packs are available this month on all cigar sizes large, small and miniature. The design features a toned background and a bespoke hand-lettered font with a contemporary modern twist, according to JTI’s head of communications, ...
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Nestlé takes novelty to the next level this spring
Nestlé has made some novel additions to its spring confectionery range for 2011 to help retailers make the most of the longest spring season since 1943.Heading the impulse and novelty launches is Aero Lamb, a moulded novelty lamb figure filled with bubbly milk chocolate. The new product is expected to ...
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Special-edition milk
To celebrate the launch of the new Gulliver’s Travels film later this month, Robert Wiseman Dairies is giving consumers the chance to win a family trip to Zante in Greece where the film was shot. The movie is featured on whole and semi-skimmed milk cartons for four weeks. Consumers can ...
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Do the Shake ’n’ Snack
Mars’ new Shake ’n’ Snack product comprises 167ml of chocolate milkshake and either a snack-sized bag of Maltesers or two Twix mini bars.The company says that although Shake ’n’ Snack is an ambient product, offering long shelf life, its eye-catching packaging makes it ideal for display in the chiller cabinet. ...
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Stella’s starring role
A limited-edition Stella Artois 750ml ’champagne-style’ festive bottle, featuring an embossed Christmas star, is now available. This is to celebrate the fact that Stella Artois was first created as a Christmas beer.Striking gold, white and red festive packaging gives the Stella Artois Christmas star pride of place and bears the ...
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A runaway success
Müllerlight ’Inspired by...’ New York-style cheesecake-flavour yogurt is now available in a single pot. Rrp is 64p. The launch follows the runaway success of the desserts sub-range which was introduced this summer. The product combines thick and creamy tasting fat-free yogurt with cake pieces with each pot containing 105 calories ...
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Sweet trio
Country Choice has added three new lines to its sweet pastries range: lemon & blueberry crown; raspberry croissant; and apricot croissant. Rrps are 89p, 89p and £1.39 respectively.
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Nutty activity
Premier Foods is relaunching Sun-Pat peanut butter with new lighter-weight packaging replacing the glass jars and a new wholenut variety. There are two pack sizes: 340g and 454g.
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Zero backed by hero
The launch of Powerade Zero, described as the "first ever zero sugar, calorie-free fitness drink" is backed by a campaign featuring World Heptathlon champion Jessica Ennis.A 30-second teaser TV ad shows Ennis taking on three boxing enthusiasts in a Powerade sweat session. Consumers are directed to www.poweradegb.com to see the ...
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Britvic and PepsiCo UK reward thirsty consumers
Britvic and PepsiCo UK are running their first ever cross-brand promotion. The Reward Your Thirst campaign has prizes to be won every minute, 24 hours a day, seven days a week. The brands included are all Tango, 7Up and Pepsi variants as well as Drench, Juicy Drench and Mountain Dew. ...
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Price-marked duo
Both Lambert & Butler and Golden Virginia are available in new price-marked packs. The Lambert & Butler King Size packs are price-marked at £5.85 for 20 and £2.99 for 10. The Golden Virginia green packs are price-marked at £3.32 for 12.5g, £6.47 for 25g and £12.78 for the 50g.Meanwhile, brand ...
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Eggs with extras
New eggs from Cadbury for Easter 2011 include small Freddo and Curly Wurly ones, which both contain a countline bar but the Freddo also includes a beanie while the Curly Wurly has a snake toy. Both have rrps of £3.49.There are also Spots v Stripes eggs to tie in with ...
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Kettle’s extra wallop
Kettle Foods is launching Kettle Ridge Crisps, which are described as combining "a crispy ridged texture with big bold flavours".The four flavours are: flamed steak; cheese & onion; spicy chilli; and salt & malt vinegar. They come in 150g bags with a recommended retail price of £1.59.The launch is supported ...
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Raiders get relaunch
UBUK is relaunching Space Raiders at an ’Only 20p’ price point.In addition, a new saucy BBQ flavour joins the existing pickled onion and spicy varieties, which both have new recipes.The distinctive alien heads that the brand is known for are now even more eye-catching thanks to new foil packaging.George Johnston, ...
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Late night launch
Two new ’late night’ flavours have been added to the Doritos range: tantalising tikka and BBQ rib. Rrp is £1.49. Their launch ties in with a new late-night promotion. New packs feature an interactive design which ’comes to life’ in front of a web cam, allowing consumers to access an ...
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Uber launch
Stoats has launched the Uber bar. Made from organic Scottish oats, the strawberry & coconut bar is dairy and wheat free and contains no added sugar. Rrp is 99p for the 50g bar.
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M&M’s spring look
Mars is launching limited-edition ’spring coloured’ M&M’s for 2011. Special sharing bags feature M&M’s characters dressed as bunnies and contain pink, yellow, turquoise and green sweets. According to IRI figures, M&M’s is a £50m brand.The MaltEaster bunny proved a big hit for Mars last Easter so it will be back ...



















