All Products articles – Page 172
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Going croissant crazy
Bakehouse has extended its savoury pastries range with the launch of a ready-filled cheese croissant with gouda. It is made with authentic long-rested, all-butter croissant dough to give a light open texture and rich full flavour. It is filled with 12-month matured gouda.The company said it had launched the croissant ...
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Pasta in a cup
Premier Foods is launching Batchelors Cup a Pasta in four varieties: chicken, tomato, creamy cheese and roast vegetable. Recommended retail price is 50p.
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Saxon’s Sonax deal
Saxon is now the exclusive UK distributor for the premium German Sonax car care brand. It is offering eight Sonax products including a cockpit cleaner and polishing wax.
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Halloween hits
McVitie’s Cake Company is launching two seasonal limited-edition variants: McVitie’s Jaffa Cakes lemon & slime cake bars and Jaffa Cakes spooky mini rolls.The cake bars come in packs of five retailing at £1.49. Packs feature pumpkins, spider’s webs and bats.The mini rolls are a blend of dark crackly chocolate and ...
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Make a mint at Xmas
Elizabeth Shaw has unveiled its Christmas range which includes seven-piece impulse packs which retail at 99p. Another new line is Elizabeth Shaw mint selection dark and milk mint chocolates infused with mint oils. Rrp is £3.99. The range will be supported by magazine advertising, competitions and promotions as well ...
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Nice and spicy pasty
The latest special-edition pasty from Ginsters is chicken balti, which replaces the ham, leek & cheese variant. The new pasty is made with British chicken marinated in a spicy balti sauce together with potato, onion and peppers in light puff pastry.Recommended retail price is £1.99.Andy Valentine, head of brand marketing ...
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Peperami on TV
Peperami’s first crowd-sourced ad has made its appearance on TV to support new Peperami Nibblers. Brand owner Unilever received 1,185 entries for the crowd-sourcing initiative. Two were chosen and developed to create the new ad.Nibblers are bite-sized pieces of Peperami. The new ad sees the return of the ’Animal’ character ...
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Powered up
Varta is launching its most powerful 9v lithium battery designed especially for use in household smoke detectors. Recommended retail price is £11.99.
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Randoms take off
On September 6, Nestlé Confectionery is launching price-marked packs of Rowntree’s Fruit Pastilles, Rowntree’s Randoms, Smarties hexatube, Milkybar medium and Milkybar Buttons. All are marked at 35p. In addition, each outer of the sweets will include five extra packs free. Rowntree’s Randoms is now available in a 195g sharing bag, ...
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Spooky threesome
Cadbury is launching three new products for Halloween. Creepy new Dead Heads are mini milk chocolate heads filled with blood red caramel. They come in an 80g bag, rrp £1.09. There are two bag designs; each contain nine individually-wrapped heads.Meanwhile new from Cadbury’s The Natural Confectionery Company brand, come Spooky ...
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Spots versus Stripes
As Official Treat Provider to the London 2012 Olympics and Paralympics, Cadbury has kicked off a two-year campaign designed to split the nation.The company wants the UK to divide into two teams the Spots and the Stripes. Consumers have to sign up on the website (www.spotsvstripes.com), play games and ...
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Toasty treat
Toast Me! is being described as the "world’s first toastable meat snack". A big hit in Germany, it is coming to the UK in two varieties: chicken and bacon & egg breakfast.
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Alien joins Starmix
Haribo’s Starmix is celebrating its 15th birthday with the addition of a ’very cherry alien’ sweet in bags. The new sweet was decided upon via a public vote. Consumers could choose from very cherry alien, totally tropical alien or citrus blast rocket. Haribo brand manager, Katy Clark, ...
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Coke gets all musical
Coca-Cola is giving consumers the chance to win tickets to live music events every hour of this month. The ’Win gig tickets every hour at Cokezone.co.uk’ activity is appearing on 2ltr, 330ml, 500ml and 330ml multipacks (sixes and eights) of Coca-Cola, Diet Coke and Coke Zero. When they enter, consumers ...
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Blueberry vodka
Diageo is adding a blueberry variant to its Smirnoff flavoured vodka range. The roll-out follows a trial in Bristol. The launch is backed by a £6m outdoor and sampling campaign.
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New flavour boosts for Tropicana and Copella
Pepsico has enhanced its juice brands Tropicana and Copella with new flavour additions, to help drive growth and profits for retailers. The Tropicana range has been expanded with a new citrus blend orange & lemon, available in a 1ltr format, rrp £1.99. Following the success of the recently ...
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Crunch campaign
Nestlé is launching its biggest Polo campaign for 10 years. The ’Are you a sucker or a cruncher?’ activity, which will include outdoor advertising, begins on August 16.
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Londis launches cereals
Londis is continuing to develop its own brand range with the launch of two new breakfast cereals: corn flakes and wheat biscuits. Both offer retailers profit margins of up to 40%.
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Christmas from Nestlé
Nestlé is launching its first fairtrade seasonal impulse line. The Kit Kat Claus bar features embossed fairtrade chocolate and a seasonal Santa design. Recommended retail price (rrp) is 45p. The bar will benefit from marketing support, focusing on the fairtrade aspect. Meanwhile, for 2010 the Quality Street My Caramel Swirl, ...
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Chuck on Facebook
Chupa Chups’ character Chuck is getting his first ever Facebook campaign in the UK. He is described as a "laid back teenager who, like Chupa Chups confectionery, helps to make life less serious". Product manager for Chupa Chups, David Leal, explained: "This is a first for Perfetti Van Melle as ...



















