All Products articles – Page 169
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News
Müller’s big sprees
Müllerlight is running its biggest-ever on-pack promotion offering consumers the chance to ’Win a £1,000 shopping spree every day’ for 72 days.The activity is running on all Müllerlight single pots as well as six-packs across all variants. This is the first time that the brand’s on-pack offer has been extended ...
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Boursin’s new look
Boursin Minis packs have been redesigned to bring them in line with the European packaging. They now feature an updated Boursin Minis logo and typeface and come in a new taller pot. However, the new packaging continues to communicate the product’s indulgence and versatility by making the ’cooking, sharing salads ...
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Hula Hoops joins Britain’s Got Talent in new promo
Next month will see UB’s Hula Hoops join up with the Britain’s Got Talent TV show for an on-pack promotion. Running across the entire Hula Hoops range, the promotion gives consumers the chance to win a free talent lesson by simply entering their pack code on the snack’s website (www.hulahoops.com). ...
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Choice burger launch
New from Country Choice is a range of burgers: quarter pounder beef burger, bacon cheeseburger, cheeseburger and double cheeseburger.The company says that for retailers already selling its breakfast products, this new range is the perfect accompaniment, helping them extend their food offering into lunch and evening.Retailers can expand the purchase ...
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Champion can
To celebrate the success of the double Formula 1 Championship win of Red Bull Racing, a new limited-edition 473ml Champions Can is available featuring images of both Red Bull Racing drivers Sebastian Vettel and Mark Webber.According to AC Nielsen data, Red Bull 473ml is the fastest-growing SKU in the ...
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Pick up the coffee pick-me-up
Coffee sweet brand Kopiko is being launched nationwide in the UK from this month. The sweets are made with real Java coffee beans for the authentic taste and tempting aroma of genuine coffee.To celebrate the launch, Kopiko is giving away three cases of Kopiko sweets to 10 retailers. Each case ...
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Extra mouth sensation
Next month will see the relaunch of Wrigley’s Extra Ice peppermint and spearmint gum to include micro-granules, product speckles and xylitol. The changes are designed to give a pleasant ’in-mouth sensation’ and help prevent plaque.In addition, an Extra Ice white variant will be added to the range which has been ...
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Simply porridge to go
Quaker Oats So Simple is hoping to transform the breakfast occasion with the launch of a new convenient pot format.Quaker marketing director, Hayley Stringfellow, says that with no cooking or milk required Oats So Simple Pots provide retailers with a huge incremental sales opportunity. By simply adding hot water and ...
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Soothed by a kiss
Halls Soothers is back on TV in a £1m marketing campaign featuring the return of ’The Kiss’ ad. The brand’s first TV campaign since 2005, the campaign will run across all major commercial channels including ITV1, Channel 4 and Five.Susan Nash, trade communications manager at brand owner Cadbury, says: "Halls ...
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Pall Mall rolls out
BAT says the launch of Pall Mall roll-your-own (RYO) tobacco meets the growing demand for a value-for-money quality tobacco from an internationally-recognised brand.Pall Mall RYO comes in a red vertical pouch. It is available in price-marked packs £2.79 for 12.5g and £5.47 for 25g. The 12.5g size uses a ...
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Pantene protection
The Pantene range is being boosted with the launch of Pro-V Colour Protect products that offer protection for coloured hair in addition to benefits of either smoothness or volume.
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Sandwich solutions
New from Warburtons are Square-ish Wraps and Sandwich Thins. These sandwich alternatives have been created to appeal to a younger profile than traditional bakery products.The white Square-ish wraps come in resealable packs of six with a rrp of £1.45. They have a nine-day shelf life. The new Sandwich Thins are ...
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WKD Valentine’s tips
WKD Red’s Valentine’s Day campaign features posters giving men advice on matters of the heart. Tips include: ’Any chocolates you buy her must be your favourites’.
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Mobil gets Dexos2
ExxonMobil is now licensed to provide Dexos2 products in the UK and Ireland, making it the first major oil supplier to secure the official Dexos licensing.Continuing a long association with General Motors’ dealers across the UK, ExxonMobil now has two products Mobil 1 Formula ESP 0W-40 and Mobil Super ...
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Ads back Beanz
Heinz is running a new £3m marketing campaign for its Beanz fridge pack. A TV ad emphasises the lengths people go to to save their leftover beans and demonstrates that the new pack is the simple solution. The Heinz Beanz fridge pack is a 1kg re-sealable bottle which has been ...
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Go Ahead! get healthy
Go Ahead! Fruit Bakes have been reformulated with 50% less saturated fat as well as no artificial colours or flavourings. In addition to the reduction in saturated fat, the reformulated range now also contains a selection of vitamins including calcium, iron, niacin and thiamin (B1). They are available in apple, ...
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Aunt Bessies’ boost
The Aunt Bessies brand is branching out with the launch of four new gravy granule varieties (beef, chicken, onion and vegetable) and three new stuffing mixes.
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Powerade goes calorie free
New Powerade Zero from Coca-Cola Enterprises (CCE) is described as "the first zero sugar, calorie-free product to the market". Enhanced with an advanced mineral system, including sodium that hydrates the body without the energy of regular sports drinks, it is available in berry & tropical and red fruit flavours.Already ...
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Christmas crackers
Following its success last year, Ginsters’ limited-edition Christmas Cracker sandwich is available once again. It contains British roast turkey, stuffing, bacon and cranberry sauce. Rrp is £3.29. Also available is the Festive Beef sandwich filled with rare British roast beef, caramelised red onion chutney, mayonnaise and rocket. Rrp is ...
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Spicing up Christmas
Diageo is backing Morgan’s Spiced with a £300,000 campaign pre-Christmas. The activity focuses on the drink’s ’signature serve’ Morgan’s Spiced and cola.