All Products articles – Page 193
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News
Cute mints
Canadian company Little i is launching its Mirror Mints range onto the UK market via distributors ICA.The sugar-free peppermints come in little pink tins complete with a mirror.There are five designs with messages including ’cute’, ’spoilt rotten’ and ’high maintenance’.Target audience is women aged 16 upwards.Rrp is £1.50, and ...
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Coke’s the ticket
Consumers of Coca-Cola and Coke Zero will get the chance to win tickets to top football matches in a new promotion that kicks off next month.Using the theme ’Win a Real Saturday’, the on-pack activity will have codes printed on packs. Consumers can check to see if they’ve won on ...
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Britvic’s brain power
Britvic has introduced a new pack design for Drench in a bid to attract new buyers to the brand.There’s a new easy-grip bottle shape in 500ml and 750ml sizes, both with a sports cap. The pack design also features a cleaner, crisper look.Britvic is investing £2.4m in a national marketing ...
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Wotta lotta bottle
Wrigley is adding four new flavours to its Extra bottle pack range: cool breeze, Extra Ice and Extra Ice with liquid burst in peppermint and spearmint. The cool breeze and Extra Ice bottles contain 60 pieces of gum, rrp £2.29, while the liquid burst bottles have 40 pieces for the ...
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Big ice cream promo
Magnum is running a £1.5m promotion which brand owner Unilever says is the biggest ever for an ice cream brand. The ’Win a luxury break every day’ competition gives consumers the chance to win trips to Europe. The promotion runs throughout July and August and is supported by a dedicated ...
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Walkers’ best of British
From July 9, all Walkers crisps will be made with 100% British-farmed potatoes. The move will reduce Walkers’ food miles and aims to lower the company’s impact on the environment.At the same time, Worcester sauce flavour is being brought back to the range and a cajun spice variety ...
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Simple solution
Kellogg’s is simplifying its range for the convenience sector. The core range of snacks and cereals will include popular lines like Special K, innovative products such as Optivita and indulgence items like Crunchy Nut peanut crisp bars.Fourteen cereal lines and 10 snacks will be pricemarked to communicate value to consumers.0870 ...
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Rice try from P&G
Procter & Gamble believes it’s cracked the ’better for you’ snacking market with its new Pringles Rice Infusions.As the name suggests, they are made from ground rice and as such are naturally lower in fat than regular Pringles (they actually contain 30% less fat).They come in 160g tubes in four ...
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Wheaty new hoops
United Biscuits is launching Multigrain Hula Hoops - made from a combination of rice flour, maize flour and wheat bran. The company says they are the ideal snack for hungry consumers looking for a healthier alternative.Two flavours - cheese & onion and salt & vinegar - are available in ...
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Lighter wine gums launch
New Maynards Wine Gums Light contain half the sugar and 30% fewer calories than standard gums.Cadbury Trebor Bassett says the launch is in response to the growth in the healthier confectionery market, which has seen sales soar by 40% since 2001.The new gums come in roll packs, ...
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Tango goes for natural taste
Britvic has removed all artificial flavours and colours from Tango. In addition, the range has been extended to include a new citrus flavour plus there’s a new bottle shape and pack design.The soft drinks company is investing £2m in a campaign to raise awareness of the changes.Tango citrus, which ...
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PJ’s gets an edge
Three new flavours have joined the PJ’s Smoothies range: look sharp; rainforest acai; and black & blue. In addition ’what a night’ has replaced ’daily detox’ and ’energy boost’ now has added yerbe mate.Pepsico marketing director, Will Ghali, reckons the brand’s new ’fruit with an edge’ positioning projects a ...
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Choozers are oozers
Choozers is the latest launch from the Starburst brand. The new sweets build on the strength of the popular fruit chew but have centres filled with fruity ’ooze’.There are three varieties: orange & mango, raspberry & orange and pineapple & orange. All are available in bags (rrp £1.25) and sticks ...
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Hail new caesar wrap
BP has added a chicken caesar flavour to its successful Wild Bean Café wraps range.At the same time, the whole range has new packaging which aims to deliver better stand out in the chiller plus clearer nutritional information including fat, salt and calorie content.The wraps are produced by Cheshire-based Gibsons ...
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Boost for Lucozade
Lucozade Sport, which saw 33% sales growth last year according to AC Nielsen figures, looks set to receive a further lift thanks to the launch of a new Caffeine Boost variant.Maker GlaxoSmithKline, describes it as the ’first caffeinated isotonic still sports drink’. It contains a thirst-quenching ...
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Spice up your shelves
McCormick & Company, which owns the Schwartz brand, recently announced plans to grow the herb and spice category in 2007.As part of an ongoing innovation programme Schwartz will be introducing five new seasonings variants. Available from this month, they are: extra spicy Cajun, hot’n’ spicy BBQ, salmon seasoning, mustard mash ...
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Volvic revival
New Volvic Revive is a water-based energy drink with no added sugar but added plant extracts including ginseng and guarana.It comes in citrus kick and berry blast flavours, in 50cl bottles with a convenient sports cap.Steve Flanagan, category strategy manager at brand owners Danone, says Revive not only hydrates but ...
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Game on with Sprite
The latest on-pack promotion from Coca-Cola Enterprises gives consumers the chance to win ’The Ultimate Nintendo Wii Games Room’. Ten prizes are up for grabs every day throughout May and June. The prizes comprise a Nintendo Wii, a sports game, plasma screen and a mini fridge full of Fanta, Sprite ...
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Pots of real food
Heinz has launched a rival to Pot Noodle. Called Big Eat, the range of microwaveable pot snacks - rrp £1.39 - are targeted at teenagers after ’real food, real fast’.There are five varieties: spicy chicken tortellini, tomato & roasted vegetable penne, creamy cheese pasta, chunky vegetable & tomato hotpot and ...
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Yummy new drinks
An indulgent dessert in a bottle is how best to describe Yum, a new drinks range from Vimto.The range is targeted at 18 to 40-year-old professional women who are after a guilt-free treat.There are six pudding flavours including rhubarb & custard, cherry pie, summer fruit trifle and lemon cheesecake.The drinks ...