All Products articles – Page 111
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News
Irn-Bru gets you through
From this month, Irn-Bru will be available with seasonal pack graphics featuring the popular Snowman character. The range will be backed by pos material, encouraging people to have a ’phenomenal Christmas’.The brand is supported by a £6m investment package this year, including digital and social media activity throughout December. Part ...
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Treats for furry friends
Treats for dogs and cats are big business and no more so than at Christmas time.Indeed Nielsen figures show that dog care and treats products sales increased by 7.6% over last Christmas and cat care and treats items did even better up 16.5%.Mars Petcare’s range for 2015 includes the ...
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Festive flavours
Ben & Jerry’s, the UK’s number one luxury ice cream brand (Nielsen data), is re-introducing its Minter Wonderland festive flavour and launching a new addition to its seasonal line-up Cinnamon Buns. Minter Wonderland is mint chocolate chip flavour while Cinnamon Buns is caramel ice cream with a cinnamon swirl ...
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Tweeting for festive sales success
Pernod Ricard UK is encouraging retailers to ’get social’ this Christmas to help drive sales of premium wines and spirits. The move follows Deloitte research which found that one in three food and drink purchases will be influenced by digital interactions in the run up to this year’s festivities. To ...
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Seasonal Delights
Burton’s Biscuit Company’s range of Cadbury seasonal biscuits comprises nine SKUs.New to the line up are Cadbury Delights (rrp £1.79); the Cadbury Milk Fingers twin pack (rrp £3.78) and a Cadbury Dairy Milk cracker (rrp £5. And returning to the range are the Cadbury Occasions Carton (rrp £4) and Cadbury’s ...
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Cracking great range
UB is extending its premium assortment range with the addition of McVitie’s Victoria Sapphire. The 385g pack (rrp £6.50) offers a collection of fully coated shortcake and cream biscuits. Returning to the range is McVitie’s Victoria, available in three formats: 650g (rrp £8), 300g (rrp £5) and a new 100g ...
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Festive Fish ’n’ Chips
Burton’s Biscuit Company’s new Fish ’n’ Chips salt ’n’ vinegar seasonal caddy (170g) has an rrp of £1.99 and comes in cases of six. It’s the first-ever seasonal launch for Burton’s Savoury, (Fish ’n’ Chips and Cathedral City Baked Bites)."The popularity of Fish ’n’ Chips has gone from strength to ...
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Spreading good cheer
Anchor is backed by TV advertising, limited- edition packaging and an on-pack promotion in the run up to Christmas. The 30-second ad for Anchor Spreadable provides a humorous take on the festive tradition of gift giving.Meanwhile, a limited-edition design makes every pack of Anchor block or Spreadable look like a ...
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Ferrero campaign trail
In a bid to ensure that Ferrero Rocher, Ferrero Collection and Raffaello are completely unmissable this year in the lead up to Christmas, Ferreo is launching three multi-platform campaigns for the brands, worth a combined investment of £3.6m. For Ferrero Rocher, digital, TV and video-on-demand activity together with nationwide sampling ...
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Absolut-ly better bottle
Absolut vodka has been relaunched with a stronger bottle shape, an updated two-line logo, a redesigned medallion and reduced glass weight. In addition, there is a new ’brand signifier’ on the back of the bottle in the form of a bold ’A’ as shorthand for the Absolut brand.Support for the ...
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Caddies lead KP Snacks’ Christmas 2015 line-up
With festive sales of crisps, nuts and snacks worth £600m each December (Nielsen data), KP Snacks is aiming to boost its sales this year with an all-new line up.According to Kantar data, 40% of all KP Nuts sales occur at Christmas as consumers look to buy quality brands that they ...
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Mars launches golden opportunities for Easter
Mars is giving retailers a ’golden opportunity’ to maximise Easter sales with the launch of Galaxy Golden Eggs.The new eggs feature a combination of Galaxy chocolate and crunchy caramel pieces rolled in gold. They come in two formats: a sharing bag, and a large egg format. Available from January 2015, ...
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Country Choice launches gluten-free confectionery rang
Country Choice has launched a gluten-free confectionery range. The individually wrapped range - frozen and ready to defrost - includes traditional favourites such as a Cherry Bakewell Tart and Madeira Cake as well as some modern twists like a Cranberry & Pecan Flapjack and a Ginger, Polenta and Almond Shortbread, ...
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Chef’s Signature Kettle Chips launched in time for Christmas
Kettle Chips has launched Chef’s Signature, a new range featuring partnerships with some of the UK’s leading, premium food brands. New seasonings have been created by the Kettle Chips chef, Chris Barnard, using his 25 years-plus expertise to combine the highest quality food ingredients with hand-cooked potato chips.The new collection ...
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The holidays are definitely coming as CCE embarks on Christmas campaign
Coca-Cola Enterprises (CCE) is marking the festive countdown with the launch of its iconic Christmas truck tour, an on-pack promotion and return of its ‘Holidays are Coming’ TV advert, all designed to help retailers maximise sales in the run up to the big day. The money-can’t-buy on-pack promotion will give ...
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Monster Energy teams up with Call of Duty
Monster Energy, distributed by Coca-Cola Enterprises Ltd (CCE), is again teaming up with Activision Publishing’s Call of Duty franchise to offer fans in Great Britain Double XP (gaming currency) in the Call of Duty: Black Ops III Zombies mode, ‘Shadows of Evil’, which hits shelves worldwide on November 6.The company ...
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PepsiCo launches price-marked Walkers grab bags
PepsiCo has launched Walkers grab bags in price-marked-packs (PMPs) at 75p across the core Walkers brands. Matt Goddard, field sales director at PepsiCo, comments: “We’re delighted to be launching Walkers 75p price-marked grab bags. PMPs are leading the way with 57% of shoppers looking for value and by stocking Walkers ...
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Coconut and almond variant added to healthy yogurt range
The Coconut Collaborative has added coconut and almond milk variant to its premium yogurt range. The Coconut Collaborative Almond Yogurt is a blend of 50% coconut milk, 25% almond milk and 25% coconut water. The company says the blend results in a tasty and creamy texture but with a ...
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17s now available across the Sovereign house
JTI is launching new 17s across the Sovereign house to offer retailers a balance of value, quality and profit. The new packs are available now at an RRP of £6.50.JTI says the Sovereign house has seen steady growth since its introduction leading to a 4.3% share of the Ready Made ...