All Products articles – Page 110
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News
product news: Kettle Chips has introduces three seasonal flavours
Kettle Chips has introduced three seasonal flavours to its sharing range of hand cooked chips in time for the key Christmas sales period. Kettle Chips Soy, Ginger, Chilli & Honey has been launched as the winter seasonal edition and replaces the summer flavour of Thai Sweet Chilli, Lemongrass & Coriander. ...
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product news: Kerry Foods introduces chips with sausages
Kerry Foods is launching a £3m integrated ‘Sausages & Chip’ campaign that will give families the chance to win one of 200,000 toy tracking chips with every pack of Richmond. Running across the entire Richmond sausages range – including a new limited edition Christmas trio of Pork, Leek & Bacon, ...
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product news: Imperial unveils JPS Triple Flow
Imperial Tobacco is launching JPS Triple Flow, which it describes as a revolution in cigarette technology. Triple Flow possesses ‘easy draw’ channels, with the new, high quality smooth blend enhanced by a mineral filter that provides a fuller smoking experience. Each cigarette is also wrapped in a special paper, designed ...
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product news: Nestlé reveals spring plans
This spring Nestlé Confectionery is aiming to excite shoppers with a range that includes new launches as well as proven successes from its range of big brands. New to the market for 2016 is Black Magic Mini Eggs (RRP £2). The majority of mini eggs packs are designed to appeal ...
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product news: Smint adds PMP
Smint is adding one of its best-selling mint packs in a new £1 PMP format, available to selected independent retailers and wholesalers across the UK. Smint maker Perfetti Van Melle says it expects the packs to be very popular with impulse shoppers, and to maximise the impulse spend, Smint’s new ...
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product news: Imperial launches RYO brand
Imperial Tobacco has launched Player’s Red Volume Tobacco, an addition to the fine cut tobacco economy price sector. Imperial Tobacco brand portfolio manager Emma Stew comments: “Player’s Red Volume Tobacco will appeal to a wide range of adult smokers, from those who roll their own to those who use a ...
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product news: retailers told to plan for cigar surge
Eighty eight per cent of retailers are failing to capitalise on the potential for cigar profits this Christmas, new independent research has found. The insight reveals that while nearly one in four retailers notice an increase in cigar sales over the Christmas period only 11% of retailers take advantage of ...
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product news: Tropical Sun highlights coconut range
World Foods brand Tropical Sun is aiming to raise its profile in coconut products with the launch of its Winter 2015 integrated marketing campaign. The campaign, live now, champions the brand’s coconut range of products which includes Coconut Water, Coconut Milk, Coconut Oil, Creamed Coconut, Coconut Peanuts and brand new ...
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product news: WKD lays down Xmas rules
Extreme wrapping, ‘Ladvent’ calendars and WKD’s branded festive-themed head wear are among the key components of the interactive digital ‘Xmas Rules’ campaign backing the RTD brand this Christmas. WKD brand owner SHS Drinks will start unwrapping the WKD consumer ‘Xmas Rules’ campaign on social media from November 28. The activity ...
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product news: Kinder spreads Joy
Kinder has revealed its biggest launch of the year, Kinder Joy, in time to capitalise on the lucrative spring sales opportunity. The limited edition plastic egg will be available from December and will feature a tab opening up into two halves – one half to discover layers of creamy milk ...
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product news: Cadbury unveils xmas ad campaign
Cadbury has unveiled its biggest seasonal adverting campaign to date, which it says is worth £10m. The creative reveals “the nation’s most joyful advent calendar” formed from 24 Cadbury purple trucks, where every truck represents a different door of the advent calendar. The advert will then be brought to life ...
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News
product news: Walkers reveals bring it back winner
Beef & Onion has won the Walkers Bring it Back competition receiving almost 480,000 of the 1.3 million votes cast. For the competition, which launched in September, Walkers brought back five flavours and asked the nation to vote for their favourite via Twitter, Facebook and the Walkers website. The second ...
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product news: Baileys highlights festive credentials
Baileys is launching a £4.3m ATL campaign to drive mass consumer awareness of the product throughout the key seasonal sales period. The ‘It’s not Christmas without You’ campaign will be active during November and December with TV, OOH, PR and social media activity, as well as a number of sampling ...
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product news: PG tips launches tea pod capsules
PG tips is launching a range of tea pod capsules compatible with Nespresso machines, to offer consumers their tea at the push of a button. The four-strong line-up includes a new variant from PG tips – Black Tea Caramel & Vanilla. PG describes the new flavour as an ideal Christmas ...
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product news: Petronas Syntium enters UK market
Petronas Lubricants Great Britain has launched Petronas Syntium with CoolTech, the flagship Passenger Car Motor Oil (PCMO) lubricant brand and product of the Petronas oil corporation of Malaysia, in the UK and Ireland. “We at Petronas are proud to bring to you Petronas Syntium with CoolTech, our flagship lubricant brand, ...
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product news: Quaker offers winterland store makeover
Quaker Oats is giving convenience retailers the opportunity to win a store makeover to attract shoppers across the winter season and maximise the hot breakfast sales opportunity. The winning retailer will see their store transformed into a winter wonderland, creating theatre and buzz in their local community in the ...
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Caddies lead KP Snacks’ Christmas 2015 line-up
With festive sales of crisps, nuts and snacks worth £600m each December (Nielsen data), KP Snacks is aiming to boost its sales this year with an all-new line up.According to Kantar data, 40% of all KP Nuts sales occur at Christmas as consumers look to buy quality brands that they ...
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Absolut-ly better bottle
Absolut vodka has been relaunched with a stronger bottle shape, an updated two-line logo, a redesigned medallion and reduced glass weight. In addition, there is a new ’brand signifier’ on the back of the bottle in the form of a bold ’A’ as shorthand for the Absolut brand.Support for the ...
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Ferrero campaign trail
In a bid to ensure that Ferrero Rocher, Ferrero Collection and Raffaello are completely unmissable this year in the lead up to Christmas, Ferreo is launching three multi-platform campaigns for the brands, worth a combined investment of £3.6m. For Ferrero Rocher, digital, TV and video-on-demand activity together with nationwide sampling ...
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Spreading good cheer
Anchor is backed by TV advertising, limited- edition packaging and an on-pack promotion in the run up to Christmas. The 30-second ad for Anchor Spreadable provides a humorous take on the festive tradition of gift giving.Meanwhile, a limited-edition design makes every pack of Anchor block or Spreadable look like a ...