All Soft drinks articles – Page 17
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News
product news: Britvic highlights soft drinks opportunity
New research from Britvic reveals that almost half of consumers (45%) are set to buy more soft drinks at Christmas as over a fifth (21%) plan to drink less alcohol. With 37% also planning to spend more on soft drinks at Christmas than previous years, increasing to over half (56%) ...
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The Christmas rush
For many people, their first sight of the ’Coke’s Holidays are Coming’ ad on TV is a clear sign that Christmas is nearly here. This year the iconic commercial will run from the middle of November. And the Coca-Cola Christmas Truck will then begin touring Great Britain, visiting 53 locations ...
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product news: Nestlé offers chance to win hydration station visit
Nestlé Pure Life Hydration Station was recently situated at the Spar, Chester Court, near Regent’s Park where store owner, Dilip Patel, and his team welcomed customers and commuters to the store, encouraging them to stay hydrated. With the display outside the store, the added theatre created excitement for shoppers on ...
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product news: Drinks duo launch mixer
Scottish gin producer NB Distillery and Bon Accord soft drinks are aiming to revitalise the mixer category by launching a co-branded premium tonic. The partnership is in response to consumer demand for a good-quality, flavoursome tonic, to complement NB’s existing premium spirits range. It will be launched in the off-trade ...
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product news: Volvic joins forces with new Star Wars film
Volvic, the water brand from Danone, is joining forces with one of this year’s most anticipated films, Star Wars: The Last Jedi. The brand will unveil a new label design featuring Star Wars characters and words to express inner strength, helping consumers to “Find Their Force”. A new collectable range ...
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Product news: CCE’s Christmas Truck Tour returns as festive campaign gets under way
Coca-Cola European Partners (CCEP) is gearing up to spread some festive cheer, as it reveals its Christmas 2017 campaign, which includes the return of the iconic Coca-Cola Christmas Truck Tour, ‘Holidays Are Coming’ TV advert, limited-edition Christmas packs, and sponsorship of Capital FM’s Jingle Bell Ball. With over 95% of ...
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Product news: Yazoo claims UK first with sugar and sweetener-free chocolate flavour
Milk brand Yazoo is introducing chocolate to its ’no added sugar’ range, and the claims that it’s the UK’s first chocolate milk drink with no added sugar and no artificial sweeteners. Chocolate is already Yazoo’s best-selling flavour for its core range, but developing a chocolate milk drink with no added ...
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product news: Ribena revamps cartons
Ribena is disrupting the cartons segment with the launch of an exclusive new flavour, Pineapple & Passion Fruit. The tropical flavour, developed to help independent retailers take advantage of the growing consumer interest in this flavour profile, is available now. In conjunction with this launch, the full cartons range has ...
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product news: Mars Chocolate Drinks and Treats expands range
Mars Chocolate Drinks and Treats has launched a new frozen dessert and two new hot chocolate products. Mars Mud Pie is a frozen dessert combining a soft chocolatey sponge base, topped with a malt flavoured cream, Mars chocolate and caramel. Michelle Frost, general manager at Mars Chocolate Drinks and Treats, ...
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product news: Tropicana stages flavour vote
Juice brand Tropicana is introducing its first juice flavour campaign.With three new limited edition flavours, Tropicana is giving its customers the chance to vote for their favourite, which will then become a permanent part of the range.The new range is available in a 950ml size in the following flavours (RSP: ...
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Newsproduct news: New water category gets Actiph
Actiph Water is making claim to the launch of the first alkaline ionised bottled water in the UK. The new product focuses on balance and hydration, and has been through a three-stage process which includes purifying spring water, adding electrolytes and supercharging by ionisation. "This unique process creates a highly ...
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product news: Britvic introduces on the go Purdey’s can
Britvic is set to extend its range for multivitamin drink brand, Purdey’s, with the launch of a 250ml can format. Launching this month, the convenient on-the-go variant will target consumers looking for immediate refreshment. The new can will be launched in a £1.19 price-marked pack, available exclusively to the Independent ...
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product news: Grace Foods launches slim can Coconut Water
Caribbean food and drink supplier Grace Foods UK has launched a new slim can Coconut Water range. The range of three Coconut Water flavours flavours – Original, Apple and Lemon – will be available in 310ml cans, and will be joined by a new Sparkling Coconut Water range which is ...
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product news: Strathmore water increases athletics involvement
Strathmore water has been announced as the national supplier of bottled water for the IAAF World Indoor Championships Birmingham 2018. Athletes, officials and volunteers at the event, which is the biggest indoor sports event to be staged in Birmingham for 15 years, will be hydrated by more than 60,000 bottles ...
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product news: Schweppes makes major investment
The mixer brand Schweppes has announced what it describes as its biggest GB investment in more than 200 years. Responding to the growing demand for premium mixers, the investment includes the launch of a new premium skittle-shaped bottle that pays homage to its heritage and a multi-million pound marketing campaign. ...
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product news: Britvic launches £2m J₂O campaign
J₂O is giving shoppers the chance to win glittering prizes this Christmas with a multisensory, festive quiz to challenge friends and family.Merry Quizmas, which is played on Facebook Messenger, features audio, video and picture rounds. Competitors need to answer 10 questions correctly to be in with a chance of winning ...
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product news: Monster Energy teams up with Assassin’s Creed
Monster Energy is teaming up with Ubisoft’s Assassin’s Creed Origins, to launch an on-pack promotion offering fans exclusive in-game content and special prizes. The promotion will run from 1 October until the end of March 2018, with Monster Energy drinks cans customised with Assassin’s Creed Origins iconic characters including Bayek. ...
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product news: Mars Chocolate Drinks and Treats adds to range
Mars Chocolate Drinks and Treats has announced a new addition to its growing chocolate spread range - Galaxy Spread - available now in a 200g jar with an RRP of £2. Galaxy joins Maltesers Teasers, Twix and Bounty as part of the Mars Chocolate Drinks and Treats’ Spread range. Michelle ...
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product news: Nurishment recruits Sturridge as brand ambassador
Liverpool and England footballer, Daniel Sturridge, is teaming up with Nurishment, the nutritionally enriched milk drink, as its first brand ambassador. Sturridge, who has represented England at all levels, will partner with Nurishment for three years, supporting a wide-ranging marketing campaign. Initially, he will promote the Nurishment Filling Station, the ...
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product news: on-pack promotion on Diet Coke
Coca-Cola European Partners (CCEP) has unveiled Diet Coke’s latest on-pack promotion and stand-out limited edition designs, offering consumers the chance to win £5,000 every day. New beauty, fashion, music and travel graphics on packs of Diet Coke and Diet Coke Caffeine Free have been designed to appeal to the wish ...