All Products articles – Page 161
-
News
Fresher thinking
Kingsmill has been relaunched with a new ’masterbrand’ look and feel. New packaging is said to give "a strong, consistent look" across the entire brand portfolio of over 40 SKUs. The design includes clearer product names, a modernised logo and fresher colours, as well as a ’reveal’ which allows shoppers ...
-
News
Flavours with a twist
Heinz has added two new special-edition flavours to its Classic Soup range cream of tomato with a twist of chilli and cream of chicken with a touch of sage.The 400g cans feature a dark label and come in a black tray to create stand-out on-shelf. Heinz is investing £1m ...
-
News
Choose a champion
Nestlé Confectionery has launched the Kit Kat Choose a Chunky Champion campaign.Four new flavours have been launched orange, white choc, double choc and peanut butter and consumers are encouraged to try each one before casting their vote on a dedicated Facebook page. They will then be in with ...
-
News
Big push for Sugarfree
Red Bull Sugarfree is being backed by a £1.5m investment with activity to remind consumers that it has all the energy of original Red Bull, but just eight calories.According to Nielsen Homescan data, cutting back on sugar is the third-highest concern for people when making healthy food and drink choices. ...
-
News
Orange in the bag
Aero orange is now available in a sharing bag. This follows the successful launch of the Aero orange block this time last year already that product is worth £4m (IRI data).According to Aero brand owner Nestlé, the sharing bag category is driving the total confectionery market and is now ...
-
News
A Perfect Partnership
Red Bull has launched a new retailer loyalty programme called Perfect Partnership.Participating retailers will be scored on a points system based on the availability of Red Bull lines, their visibility and placement.For example, points will be awarded if Red Bull is allocated 30% of sports and energy space which, ...
-
News
Packs with a twist
Imperial Tobacco’s Superkings has been given a new pack design with a "modern twist".Sue Tranter, consumer marketing manager at the company, says: "The new pack design reinforces quality cues and bolsters brand loyalty."At the same time there is a new design across the Embassy range: Embassy Number 1, Embassy Blue ...
-
News
Win Gillette Fusion ProGlide
To celebrate its biggest launch of the year, Gillette is giving retailers the chance to win a selection of its Fusion ProGlide products.Five Forecourt Trader readers will each receive a case of new Gillette Fusion ProGlide razors and a case of Gillette Fusion ProGlide shave foam. The Gillette Fusion ProGlide ...
-
News
Lynx’s Final Edition
Unilever has added new variant Lynx 2012: The Final Edition to its men’s toiletries range. It has been inspired by the Mayan calendar which is set to end its final cycle on December 21 when Mayans believe the word will end. The TV ad shows a young man building ...
-
News
Creme Egg goes Splat
Splats are joining the Cadbury Creme Egg range in time for Easter. New Creme Egg Splats are small chocolate shapes filled with ’goo’. However, they have a smaller fondant-to-chocolate ratio than Creme Eggs which brand owner Kraft says means there is now something for everyone within the range.The new product ...
-
News
Manufacturers race to get their new capsule filter cigarettes on the market
British American Tobacco (BAT) and JTI are racing to be first to market with premium cigarettes that use new capsule technology. Both companies say the technology is new to the UK.BAT’s is Lucky Strike Click & Roll which the company says enables smokers to change the taste of their cigarette ...
-
News
Cadbury Eclairs up for grabs
Cadbury Eclairs has recently received a sophisticated new look. The new packaging design is running across all Cadbury Eclairs products including bags, cartons and roll packs.It features a swirling caramel and purple design, representing the "unique journey to the centre" that only Cadbury Eclairs can deliver. The design is brought ...
-
News
Retro candy bags
New from Icepak is a range of quality, retro sweets made with all-natural flavourings and colours. Called Barney Jack’s, they are made in the UK and come in a handy grab bag size that’s ideal for motorists.There are 18 flavours in the range including boiled sweets, jellies and mints. There ...
-
News
Music prizes from 5
Wrigley has launched a new promotion on its 5 gum which has a top prize of the chance to tour five festivals in Europe while runners-up will be give a six-month Spotify Premium music subscription. Running until January 30 2012, the activity will be supported by a range of point-of-sale ...
-
News
Permanent position
The Byron Bay Cookie Company’s limited-edition white chocolate chunk & cranberry cookie is now a permanent part of the firm’s line-up.European marketing manager Paul Maxwell explains: "We originally launched this flavour as our limited-edition cookie last year, but found that people were still asking for it in March."UK-baked Byron Bay ...
-
News
Spiced-up pasties
Ginsters has entered into a partnership with Reggae Reggae Sauce entrepreneur Levi Roots to deliver a range of spicy pasties and wraps.Using the Levi Roots brand, the range includes three pasties with different levels of spiciness from mild to hot Caribbean Lamb, Reggae Reggae Chicken and Hot Chilli Beef ...
-
News
Oh So premium
Whiskas Oh So range is being relaunched in an eight-pack with a lower price point in response to shopper demand for variety and quality that doesn’t compromise on value.Oh So is the most premium offering in the Whiskas line up, with each pouch containing whole pieces of either meat or ...
-
News
Nutella is number one
Nutella has overtaken Marmite to become the UK’s favourite spread (Nielsen data). Brand owner Ferrero puts much of its success down to an ’impressive ongoing support campaign’.
-
News
New nuts on a strip
United Biscuits has launched a new display solution for KP nuts. The multi-strip range aims to help retailers create additional space in store, increase visibility and help drive cross-category sales. It comes in a ready-to-display card of three strips that can be broken up into individual strips of six packs.The ...