All Products articles – Page 158
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News
Budget car care lines
Sakura offers a comprehensive range of car care and valeting products with recommended retail prices from £1.49 to £19.99, and new products for this year include a tough spot car mitt, drip-stop drying towel, dust-off detailing towel, flow-through wash brushes plus accessories and a 3-in-1 wash mitt. Distributor Saxon says ...
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Price-marked brekkie
Quaker Oat So Simple is launching its new golden syrup morning bars in two impulse-specific single- serve formats. They are available now in both 50p price-marked and non-price-marked packs. The launch aims to help impulse retailers maximise the growing on-the-go breakfast occasion.Convenient ready-to-display merchandising units have been designed to ensure ...
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Vimto Bon Bons deal
Tangerine Confectionery has agreed a licensing deal with Vimto to produce and market Vimto Bon Bons. The chewy sweets are softer than traditional versions, fitting well with the market trend for ’softer eating’ confectionery.Made from the secret Vimto recipe and containing real fruit juice, Vimto Bon Bons are available in ...
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Something for tonight is a big sales opportunity
Convenience store retailers need to cash in on the fact that 93% of shopping trips in the channel are for the ’something for tonight’ mission, according to new research by Diageo GB. Following an in-depth research project into shopper behaviour in the total off-trade, Diageo has unveiled recommendations for convenience ...
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Best of British promo
Ginsters is cashing in on the anticipated demand for all things British this summer with its biggest ever on-pack promotion appearing on more than 20 million packs from now until September.Its Best of British Celebration gives consumers the chance to win a different British-themed prize every day for 126 days. ...
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Best bar none
Fox’s Biscuits has launched two new chocolate biscuit bars Velvety and Ambers. They are available in packs of six and eight respectively. Recommended retail price is £1.59.
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Protein bar launch
New from Sci-MX are Protein Duo bars, aimed at active consumers who are looking for a convenient protein snack. The bars have been specially formulated to deliver an eight-hour supply of GRS-5 gradual release protein to muscles. They are described as a ’healthy alternative to fast food’ and are expected ...
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Drench back on TV
A new TV ad for Drench juicy spring water is on air until mid-June. In the ad, we see a continuation of the zany-yet-smart experiments that Drench pursues to find the best ways to keep people hydrated. This time, a whole office is surprised when colourful juice starts bursting out ...
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A light alternative
Solero is introducing the fruity pineapple flavour from its popular fruit ice range into the out-of-home market. Brand owner Unilever said the Solero fruit ice pineapple is the only lolly product on the market made with real fruit pieces.With just 60 calories and no artificial colours or flavours, it is ...
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Encona adds peri peri
Enco Products has added a peri peri varety to its Encona sauces range. It is made from a blend of African birds eye chillies, garlic, lemon and spices. The 142ml bottle has a rrp of £1.39.
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PepsiCo’s 3D TV offer
Following the success of last year’s Fire & Ice campaign, which saw cross-purchase of Doritos and Pepsi Max double, PepsiCo and Britvic are teaming up for another promotion.Launching next month, the latest activity features footballer Lionel Messi and gives consumers the chance to win a 3D HD TV every day ...
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shop talk
Easter officially marks the start of the ice cream season hurrah, I say, as I love the stuff. There are loads of new lines to try so I’ve started already.Haagen-Dazs’ new Secret Sensation is delicious. I’ve tried the chocolate fondant one basically chocolate ice cream with brownie pieces ...
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The Shake Squad
What a Difference a Shake Makes is the theme of the latest advertising for Yazoo milkshake. Ads feature The Shake Squad and are designed to broaden the appeal of Yazoo to young men.
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A whiff of profits
JTI is introducing a new-look pack for its large whiff cigar, King Six. JTI’s head of communications, Jeremy Blackburn, says: "Cigars are a lucrative profit line for retailers and the new look for King Six will ensure it remains relevant to the modern adult cigar smoker. Large whiff cigars, which ...
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Patriotic pots
Handmade by Hadley’s has relaunched its ice cream pots to appeal to patriotic consumers. There are also three new flavours including lemon curd and rhubarb & ginger.
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Salsa tobacco launch
The Scandinavian Tobacco Group UK (STG UK) is launching Salsa, a new range of roll-your-own (RYO) tobacco, following a successful trial in a limited number of cash and carry and multiple retail accounts. It describes Salsa as a "premium Virginia blend" and says this, together with its eye-catching packaging and ...
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The joys of Spring
Highland Spring has launched a major TV advertising campaign to help bolster its position as Britain’s number-one sparkling water and number-two brand overall.The ’Full of the Joys of Highland Spring’ advert is set against the backdrop of the brand’s organic catchment area in the Ochil Hills in Perthshire. Breaking on ...
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Guava packs a punch
The Rockstar energy range is being boosted by the addition of a fruit punch variant.Brand owner AG Barr says Rockstar Punched fruit punch is the range’s second-fastest growing product in the US and the number two SKU in Canada. "We’re sure that it will go down a storm in the ...
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Golden opportunity
Cadbury is building up activity around the London 2012 Olympic and Paralympic Games with its first on-pack ticket package giveaway. The on-pack promotion, entitled Unwrap Gold, is offering consumers the chance to win one of hundreds of London 2012 ticket packages if they find an exlusive golden voucher inside specially ...
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Going for growth
Kepak Convenience Foods (KCF) is spending £4.5m to support its microwaveable snacking brands including Rustlers and Zugos this year, in a bid to double the size of its £105m business in the next five years.At the heart of KCF’s plans is the introduction of a new category definition ’Quick and ...