All Products articles – Page 155
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Camel goes curvy
TI is launching what it claims is the world’s first curved pack design for its premium cigarette brand, Camel. The pack will be rolled out across all Camel Blue 20s packs. The move forms part of a complete range modernisation which will also see Camel Blue 10s packs receive ...
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Two new Cadbury lines hit the choccie shelves
Following the successful launch of Cadbury Dairy Milk (CDM) Bubbly earlier this year, Kraft Foods is launching a self-eat 90g bar with a rrp of 59p.According to Nielsen data, CDM Bubbly is already worth £10.1m. It is particularly popular with women, who account for 74% of purchasers.The launch of CDM ...
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Bond link for Coke
To celebrate its partnership with the new James Bond film, Skyfall, Coke Zero packs have been given a special makeover.Limited-edition Bond designs will feature on cans and PET bottles along with the message ’Unlock The 007 In You’.A marketing campaign to support the partnership will include television, cinema and outdoor ...
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Best pub night offer
KP Snacks has added two new darts-inspired limited-edition flavours to the McCoy’s range.As part of the brand’s official partnership with the Professional Darts Corporation (PDC), the flavours are peppered ’bullseye’ steak and pickled ’one onion and eighty’. In addition, all McCoy’s feature an on-pack promotion where consumers have the chance ...
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Thomas & Friends
Licensed confectionery specialist Beacon is launching Thomas & Friends fruity gummy sweets with added vitamin C. They come in 150g hanging bags, rrp is £1.29.
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Pouch push for Heinz
Heinz is adding a new flavour bolognese sauce with penne to its pasta pouches range.Designed as a quick and convenient complete meal solution, it contains one of your ’five a day’ and has no artificial colours or flavours.According to AC Nielsen data, the range has delivered 88% incremental ...
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Spooky haul
Ghoulish Halloween lines from Swizzels Matlow include Mega Drumsticks with a black and orange wrapper and Double Dip, which is called Spooky Dip and leaves tongues black.
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Salads to go
Princes is launching four new tuna salads: tomato salsa; French; Mexican; and Italian. The salads come in a bowl with a fork included. Recommended retail price is £1.99.
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Epic sales promised
PepsiCo reckons new Walkers Deep Ridged crisps are set to unlock "epic sales" for independent retailers. The 8mm ridges are twice as deep as other ridged crisps and are made with a global patent to unlock "massive flavour and crunch for the ultimate snacking experience".Available later this month, PepsiCo says ...
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Eclairs on the move
Kraft Foods is launching Cadbury Eclairs in a new 48g ’handy’ bag in a bid to drive on-the-go sales. This new format is described as "a modern replacement" for the brand’s roll pack. Recommended retail price is 55p.The bag design emphasises the elements of the product that consumers love ...
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Seasonal duo returns
This autumn will see the return of two successful Christmas impulse lines from Nestlé.According to IRI data, the Quality Street My Purple Bar was the number one seasonal confectionery product within independents last autumn, contributing £1.1m in value sales.This year it has refreshed packaging aimed at giving it better stand-out ...
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Long-lasting claims
Varta has introduced new on-pack claims, which demonstrate that its competitively-priced batteries last as long as the equivalent market-leading product.
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Halloween and Christmas covered by Kraft Foods
Kraft Foods is launching Cadbury Crunchy Spiders for Halloween. They are foil-wrapped chocolates filled with green crunchy bits. There are two spider designs, each with creepy crawly legs.In addition, Cadbury Screme Eggs have been improved with the ’goo-lish’ green fondant centre even more garish this time around.There is also a ...
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Capsules in Vogue
British American Tobacco UK (BAT UK) is replacing its Vogue Perle Bronze cigarette with a capsule version. The new Vogue Perle demi-slim cigarette, contains a capsule which smokers can pop to produce a spearmint flavour.BAT UK premium brand manager, Hinesh Patel, explained: "Vogue Perle Capsule has been developed to accelerate ...
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Boost for Vimto
A new campaign is under way for Vimto, promoting lunchbox-friendly Tetrapak cartons to mums. There is also digital activity to boost brand awareness among teenagers.
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Biggest ever nuts
United Biscuits (UBUK) has launched jumbo salted nut mix and unsalted fruit & nut mix, which it says contain the largest and best-quality nuts. The salted nut mix has peanuts, oven-roasted almonds and cashews, while the fruit & nut mix includes raisins and whole dried cranberries. Both products come in ...
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Cheddars with bacon
United Biscuits (UB) is launching McVitie’s Cheddars in a crispy bacon variety. The company’s research found that almost 40% of Cheddars’ buyers also bought bacon-flavoured snacks, which is 34% higher than the average savoury biscuits’ buyer, showing that the flavour resonates exceptionally well with Cheddars’ consumers.UB says this demand for ...
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Value baccy pack
New from Imperial Tobacco is the Golden Virginia smooth (yellow) 8g handy pack.Each flip-top box contains a zip-lock tobacco pouch, 50 cut-corner rolling papers and 30 scaled ultra-slim filter tips.Recommended retail price is £2.50, which Imperial says means the combo packs will be the lowest priced roll-your-own offering on the ...
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Stirring up soups
Following the successful introduction of its Squeeze & Stir cup soup range last year, Heinz is launching two new varieties as well as its first multipack. Heinz Squeeze & Stir comes in handy, squeezable sachets with a recommended retail price (rrp) of 59p.All consumers need to do is squeeze the ...